I often write on marketing and business development topics affecting law firms and professional services firms. Take a look.

How to Use Twitter to Build Your Brand (Attorney at Work)

Why Your Firm Needs JD Supra to Extend the Reach of Your Content

How Small Actions Can Yield Big Benefits In Your Marketing & BD Efforts

Why You Should Say Yes to LinkedIn (and Six Easy Ways to Engage with Your Connections)

How to Ensure Your Firm’s Social Media Strategy Supports Your Business Development Goals

[Checklist] 14 Ways to Bring in Leads and Generate New Business For Your Firm

New LinkedIn Company Page Enhancements You Need to Know About

28 Summer Downtime Marketing and Business Development To-Do’s

Why You Should Add Your Personal LinkedIn QR Code to Presentations, Pitches, and Marketing Material

Why It’s Important to Cultivate Your Alumni Network (and How to Strengthen Yours)

How to Use ‘Soft’ Content and Holidays to Your Advantage in Your Firm’s Social Media Strategy

Lawyers, How to Overcome Content Paralysis and Get the Attention You Deserve

20 Ways to Build a Stronger Professional Brand – Starting Today

Change is Coming: What Clients Want and Need Today From Law Firms – Key Takeaways from the 2019 LMA Annual Conference

How to Incorporate Two New LinkedIn Enhancements Into Your Branding, Networking, and Business Development Efforts

Why You Should Resize Images on Social Media (and How to Easily Do It Yourself and Increase Engagement on Your Posts)

How to Silence Your Inner Critic, Step Outside of Your Comfort Zone, and Achieve Greater Success

15 Content Marketing Strategy Best Practices for Law Firms of All Sizes

What Clients Want from Their Outside Counsel: 15 Takeaways from Every In-House Counsel Panel You’ve Ever Attended

50 Tips On What NOT To Do On LinkedIn

LinkedIn 101: How to Master Profile Basics & Build Your Professional Brand

16 Easy Ways to Enhance Your Business Development, Social Media, and Branding Efforts in 2019

How to Write an Engaging, Client-Focused Professional Bio

Positioning Yourself for Success – Leadership and Management Advice from Top Law Firm CMOs

It’s Okay to Fail Sometimes – Your How-To Guide After Getting Fired or Let Go

What to Do When You Run Out of Things to Say – Your How-To Guide to Creating an Evergreen Content Strategy

Want to Be Selected as a Conference Speaker? Here’s How to Increase Your Chances

11 Ways to Strengthen Your Existing Relationships Today and Bring in More Business

Five Secrets to Legal Directory Ranking Success

Build a Stronger Professional Network Today with These LinkedIn To-Do’s

17 Low Cost (or Free!) Social Media MarTech Tools to Try For Your Law Firm Today

How to Use Holidays Throughout the Year to Drive Engagement on Your Firm’s Social Media

The Secret Sauce to Effective Social Media Marketing for Lawyers and Law Firms

10 Ways to Be Happy and More Successful – A Recap of the #LMA18 Keynote Talk

10 Things You Should Do After Attending the 2018 LMA Annual Conference

How to Develop a Client-Centric Approach to Business Development at Your Law Firm

8 Ways to Create a More Client-Centric Mindset at Your Law Firm

How to Maximize Every Conference and Event You Attend (and Build Your Professional Brand)

What Do General Counsel Want From Outside Counsel? 9 Client-Focused Takeaways From the LMA NY GC Forum