A lawyer can spend weeks preparing a pitch while their website bio still describes the practice they had three years ago. The pitch includes recent matters, relevant industry experience and
Professionalism at Work Today: When the Way People See You at Work Doesn’t Match How You See Yourself
Getting feedback at work that surprises you can really throw you, especially when it’s about something as personal as how you come across to other people. Maybe someone tells you
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October is here, Halloween decorations are everywhere and I’ve been thinking about something else that can be pretty scary: the mistakes people make on LinkedIn without realizing how much they’re
Your Fourth Quarter LinkedIn Content Plan: 40 Ideas for the Rest of the Year
By the time October rolls around, many professionals are thinking about everything they still need to accomplish before the end of the year. There are client projects to finish, business
How Small Law Firms Can Market Themselves and Win More Business Without a Big Budget
If you run a small law firm, you’re probably wearing more hats than you’d like. You’re practicing law, managing clients, supervising your team, handling the business side of the firm
What Professionalism Looks Like at Work: How to Communicate More Effectively
Think about how much of your workday involves communicating with other people. You’re answering emails, participating in meetings, responding to questions, reviewing someone’s work, discussing deadlines and trying to keep
How to Get More Business Development Value From the Conferences You Attend
A conference can put dozens of clients, prospects, referral sources and other people you want to know in the same place for a few days. That concentration of relationships is
The Private Equity Lawyer’s Guide to Marketing and Business Development
When you’re busy getting deals done, marketing yourself can keep falling to the bottom of the list. Between client calls, negotiations and everything else that comes with a private equity
What Professionalism Looks Like at Work Today: Clear Expectations, Better Feedback and Stronger Teams
Professionalism plays an important role in how we work with colleagues, serve clients and develop our careers. It influences communication, collaboration, trust and the way we represent ourselves and our
How to Build a Social Media Strategy That Drives Business Results
How to Create a Social Media Strategy That Actually Supports Your Business
A lot of businesses and professionals spend significant time on social media without having a clear plan for