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How to Get More From Attending a Conference Before, During and After the Event

How to Get More From Attending a Conference Before, During and After the Event

By Stefanie M. Marrone on October 30, 2026
Posted in Business Development, Business Referrals, Client Development, Events

You can spend several days at a conference, have good conversations and come home feeling that it was worthwhile. Then regular work takes over. The people you intended to contact…

How to Make Your Clients Feel Special: 10 Thoughtful Ways to Build Stronger Relationships

How to Make Your Clients Feel Special: 10 Thoughtful Ways to Build Stronger Relationships

By Stefanie M. Marrone on October 29, 2026
Posted in Business Development, Client Development, Law firms

How to Make Your Clients Feel Special: 10 Thoughtful Ways to Build Stronger Relationships

Think about the last time a business made you feel special. Maybe someone remembered a small…

The Business of Building - Dan Cotter

The Business of Building: A Conversation with Dan Cotter

By Stefanie M. Marrone on October 29, 2026
Posted in Career Development, Client Development, Law firms

Dan Cotter is a member of Aronberg Goldgehn whose practice spans corporate transactions, governance, insurance regulation, privacy and cybersecurity. Over more than 30 years, he has worked in private practice…

Personal Branding in the Age of AI Give People a Reason to Remember You

Personal Branding in the Age of AI: Give People a Reason to Remember You

By Stefanie M. Marrone on October 29, 2026
Posted in Artificial Intelligence, Personal Branding, Social Media

When someone recommends you for an opportunity, what do they say? They probably don’t recite your bio or list every position you’ve held. They explain why they thought of you.

How Real Estate Agents Can Use LinkedIn to Build Relationships and Get Referrals (2)

How Real Estate Agents Can Use LinkedIn to Build Relationships and Get Referrals

By Stefanie M. Marrone on October 29, 2026
Posted in LinkedIn, Personal Branding, Social Media

A former colleague is relocating. An attorney’s client needs to sell a family home. A friend gets asked to recommend a real estate agent. These are the kinds of conversations…

What Professionalism Looks Like at Work today - Why Perception Matters and What You Can Do About It

What Professionalism Looks Like at Work Today: Why Perception Matters and What You Can Do About It

By Stefanie M. Marrone on October 28, 2026
Posted in Career Development, Leadership, Motivation, Personal Branding, Personal Development

You can be great at your job and still have people see you differently than you see yourself. That can be hard to hear, especially when you work hard, care…

What Real Estate Agents Should Post on LinkedIn Content Ideas That Build Trust and Referrals

What Real Estate Agents Should Post on LinkedIn: Content Ideas That Build Trust and Referrals

By Stefanie M. Marrone on October 24, 2026
Posted in Career Development, Client Development, LinkedIn, Personal Branding, Social Media

If you’re a real estate agent wondering what to post on LinkedIn, start with the questions people ask you every week. The buyer who doesn’t understand the closing process. The…

How to Stay in Touch With Clients and Prospects When You Don’t Know What to Say (2)

How to Stay in Touch With Clients and Prospects When You Don’t Know What to Say

By Stefanie M. Marrone on October 23, 2026
Posted in Business Development, Client Development, Law firms

One of the most common things I hear from lawyers about business development is that they want to stay in touch with people, but they don’t always know what to…

Why Your Business Development Starts Before a Prospective Client Calls

Why Your Business Development Starts Before a Prospective Client Calls

By Stefanie M. Marrone on October 23, 2026
Posted in Business Development, Client Development

By the time someone contacts you about working together, they may already know quite a bit about you. They’ve looked at your LinkedIn profile, read an article you wrote, asked…

The Real Value of a Conference Is What Happens Before and After It

How to Make Every Conference a Better Business Development Opportunity

By Stefanie M. Marrone on October 22, 2026
Posted in Business Development, Client Development, Events

Law firms invest significant amounts of money in conferences, sponsorships and events every year, but how much of that investment actually translates into new business?

Between registration fees, sponsorship packages…

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Stefanie Marrone advises law firms (of all sizes), professional service firms, legal tech and B2B companies, professional associations and individuals on the full range of marketing and business development consulting services

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