It should go without saying that it’s not how often you post content to social media that makes a true impact, but rather what you say and how you say it. The quality not the quantity of your posts should always be your primary focus.
But it’s not always easy to generate a steady stream
I hope you’ll join me next Wednesday, January 22 during lunchtime for a LinkedIn master class for the Association of Legal Administrators (ALA) New York City chapter – it will be held at the New York City Bar Association. I’m so thrilled they invited me back to do another session.
I’ll be covering how to
I had a great time speaking about how in-house counsel can use LinkedIn more effectively at Thursday’s In-House Connect event in NYC, “LinkedIn Strategies for Supercharging Your In-House Legal Career.”
LinkedIn has more than 500 million users and growing daily, including in-house counsel and other key decision makers across every conceivable industry. Whether your goal
One of my favorite business networking books is Never Eat Alone by Keith Ferrazzi, because you really should never eat alone if you can avoid it.
Everyone has to eat lunch, so why eat alone when you could be using your lunchtime to reconnect with VIP contacts? I’m all for online networking but there
Every professional should always be thinking about ways to build their book of business and brand, as well as how to develop stronger relationships with clients and referral sources.
Maintaining strong relationships and staying top of mind with clients and referrals are often at the heart of this kind of business development work. There are
One of the most important ways you can enhance your social media efforts, see real ROI and increase engagement is to always include an image with your social posts.
You should never post anything to social media without an accompanying image. Why? Images greatly increase engagement on your posts, they capture the attention of your
Here’s a client development tip for you as everyone heads back to work and gets ready for 2020 – carve out the time in your schedule to do client site visits with your most important clients.
One of the intellectual property lawyers with whom I work recently told me that his new client requires outside
As we approach 2020, it’s a great time to take stock of your marketing and business development activities over the past year, including your successes and failures, and plan for the year ahead.
Each of us has room for improvement and growth, and while you have some down time during the holidays and in January,
One of the most important ways you can enhance your social media efforts, see real ROI and increase engagement is to always include an image with your social posts.
You should never post anything to social media without an accompanying image. Why? Images greatly increase engagement on your posts, they help to capture the attention
Today, social media success is so much more than measuring your likes, comments and shares. It’s about looking at the real return on investment of your strategy and tactics over the long- and short-term.
Social media is a great way to build your brand, enhance your professional network and hopefully bring in new business and