There are countless articles on best practices and tips for what to do on LinkedIn, but, I wanted to focus on what NOT to do on the platform because I see so many LinkedIn users make the same mistakes over and over again. I’ve also included a visual (made on Canva – one of my
So many lawyers are perfectionists, which psychologists define as striving for flawlessness and setting overly high-performance standards. This can really derail them when it comes to content creation because they will tinker with writing/editing a client alert so much that they miss the boat on distributing it at the right time to their clients and
I’m often asked how to develop a social media strategy that is aligned to your business development goals, which is absolutely critical to ensuring that your content supports your big picture growth efforts, so I thought I’d share a few ideas that I hope inspire you:
An important part of your social media strategy should be to always post a visual with a piece of content. Why? Because it brings social posts to life and helps content better engage with your target audiences.
Including images in your posts (remember to also include your logo!) makes your content (and your firm) more
For me, writing is a way to both share helpful content and also to express what I’m feeling. It’s always been a helpful outlet for me to process something, devise solutions to deal with it and then move on from it. I’m trying to use this blog as a way to help others and to share content as well as experiences that I’ve had that you also may have had, which might resonate with you too.
The timing of publishing my mean girls article in the workplace last week was timely as I had yet another experience with one – this time in a social setting (I know many of you know this, but mean girls lurk not only in the workplace but in your personal life too).
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Women can be pretty ruthless to each other in the workplace. Backstabbing, rumor spreading, malicious talking, gossiping, purposely excluding someone from an event or meeting, taking credit for someone’s work or helping to push someone out of a job.
I bet many of you have experienced behavior such as the ones mentioned above at the hands of another woman.
I call this the dark side of working with women.
Those close to me know that I have wanted to write an article on how to recognize a mean girl at work and develop strategies to effectively manage her and succeed in spite of her undermining behavior for a long time. (As an aside, I’ve also dealt with a few “mean guys” too, but that’s for a different article.)
Today, I am lucky enough to work in an environment free of mean girls (thank goodness!), that I don’t come into contact with them from time to time, or carry with me the memory of some terrible experiences of working with some very toxic females. Learning how to navigate them is an important skill to have throughout your career.
Before I delve deeper into this topic, I want to make it very clear that are plenty of amazing, supportive women in the workforce, and I’ve been very lucky to work with a number of them. They aren’t threatened by other women, and instead they go above and beyond to help others succeed. They are true role models. This article isn’t about them. I could have written an entire series of articles about the supportive women who have mentored me throughout my career. This article is about those women in the workplace who do not have your best interests at heart, and how to protect yourself against them. It’s important to remember that while you cannot can’t change someone else, you can change your own behavior, and this article will teach you how to do just that.
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I am a true believer in the positive power of social media, but it does have its downsides. As the lines between our personal and professional lives get blurrier by the day in today’s digital world, you must take the appropriate steps to protect your brand after all of the work that you’re putting into
The LMA Annual Conference is almost here and I can’t wait! I’m excited to learn new things, reunite with friends and to bring back new ideas to my firm. I’ve been thinking a lot about how I can maximize my time away from the office (missing three full work days is stressful especially when you
It’s great to have a large number of connections on LinkedIn, but if the relationship never leaves the site, what’s the point? Create connections that matter, remember to always focus on the quality of the relationships – not the quantity!
Here are five tips on how to easily turn online connections into offline business:
Speaking at a conference has many benefits – it helps you build your brand, establish yourself as a subject-matter expert, increase your professional network and open doors that can lead to new connections, jobs, referrals and so much more.
Kara McKenna and I had the good fortune of serving as co-programming co-chairs of the 2018