Do you want to know the real keys to success on LinkedIn?
It’s about shifting to a client-centric mindset in all you do.
It’s about making your posts about your audience and helping them. It’s not about posting ME-centric content that touts your successes.
Law firm alumni are among the most important referral, new business and recruiting sources as well as brand ambassadors. Law firms of all sizes have alumni – yet many firms aren’t yet investing in creating an alumni relations program. Here’s why and how you should.
My very first law firm job was running the alumni
Happy first day of fall! Here are 10 things you should do this fall to build your business and brand – all of which can be done by any business professional at any level.
I recently had the opportunity to be a guest on Reputation Ink’s Spill the Ink podcast. I had a great time talking to host Michelle King about all things LinkedIn – my favorite topic!
As we discussed, a strong social media presence can not only make your firm more approachable, but it can open
My first law firm job 20 years ago was overseeing the alumni relations program at Paul, Weiss, Rifkind, Wharton & Garrison. Back then we had a hard copy alumni contact directory and held a fancy alumni networking event once per year.
We also built one of the first law firm alumni microsites – it was
One of the biggest mistakes that I see companies and individuals make on social media is posting a piece of original content just once.
I call this “one and done.”
This is a mistake because people often miss your posts – they’re busy and may not be on social media or reading the email newsletter
I recently had the opportunity to join Michelle King on Reputation Ink’s Spill the Ink podcast to talk about my favorite topic – LinkedIn. We discussed:
In this video I explore what to say when someone says they don’t have time for LinkedIn or when they say it’s not worthwhile.
If you read my blog and watch my videos on YouTube you know that I strongly feel that LinkedIn is a great investment for business professionals and businesses.
These reasons include
Do you want to learn the secrets of LinkedIn? If so, join me for a free LinkedIn Master Class on Friday, September 24!
This virtual program will cover how to use social media for brand building, client retention and lead generation and will provide actionable tools to enhance your presence on the social media networks
Here’s one easy thing you should do on LinkedIn today that will help you build your brand and business.
It’s all about leveraging comments to your advantage and using them to build your subject matter authority on LinkedIn.
When you post insightful comments, people notice and you elevate your brand as a result.
You can