I keep seeing lawyers post on LinkedIn about their recent Chambers rankings, and while there’s nothing wrong with posts like these, especially because we like to cheer on others’ successes,
10 Ways to Creatively Repurpose Your Podcast Content
Creatively repurposing podcast content offers opportunities to extend the reach, engagement and value of your podcasts.
So many companies and individuals create good content – such as podcasts – but
20 Ways to Build a Stronger Content Marketing Strategy
Once upon a time I wrote content that sounded like everyone else’s. It was dry and factual but it lacked the human aspect and it didn’t include videos or imagery.
How the Legal Industry Can Effectively Use Chat GPT in Content Creation Efforts
37 seconds. That’s how quickly Chat GPT drafted this sample blog post for me in my YouTube video. I don’t plan on using it but I wanted to see how
How to How to Turn Your Tweets Into LinkedIn and Instagram Social Media Graphic Posts
Here’s an easy social media tip – turn your tweets into custom social media posts for LinkedIn and Instagram to stand out and repurpose your content.
Repurposing content is a
How to Create a Client-Centric Annual Review
Here’s a content idea to engage with your clients and prospects this time of year – send them a client-focused year-in-review email.
An effective year-in-review email strengthens confidence in your
How to More Effectively Reuse and Repurpose Your Existing Content Resources
Here’s an idea – why should you reinvent the content wheel when you don’t have to? Especially when time is money.
I have so much content in my archives and
How to Create an Industry Survey and Resulting White Paper
An effective but not often enough used way to raise your profile and enhance your industry stature in your niche is to publish insightful and valuable content. One of the
How to Create a Unique Corporate Holiday Card
It’s fall y’all! In addition to consuming copious amounts of pumpkin lattes and pumpkin cookies, you should consider is creating a content and social media campaigns around the idea of
How to Ensure That Your Content Shows Real ROI
I am often asked to show how communications efforts can show real ROI. Why should firms invest in PR, social media, content marketing or branding instead of focusing on business