I’m often asked how to develop a successful social media strategy, and it’s a lot easier than you think it is. Firms of all sizes and budgets can do it
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13 Ways to Develop a Successful Social Media Strategy at Any Size Firm
How to Make Time to Market Yourself When You Don’t Have Time
Is your daily to-do list the length of a typical CVS receipt (meaning six-feet long) leading you to put off marketing yourself? Here’s how to find the time to market
Tips to Creating Posts That Stand Out on LinkedIn
After posting on LinkedIn for years (successfully and sometimes not so successfully) I’ve learned some important tips on how to stand out in a sea of sameness and vanilla posts
How LinkedIn Can Lead to New Business
Right before the pandemic, I was invited to speak at a conference (see the photo here) all because of a LinkedIn post. Someone in my network saw the post and
12 Things Law Firms Should Avoid Doing in Their Marketing Efforts
I’ve worked at and with law firms for 20 years now, and I do my best to guide firms and lawyers in the right direction when it comes to their
How to Use LinkedIn to Build Your Network and Bring in Business
LinkedIn gives you a reason to be in touch with contacts in your professional network through status updates and content.
Today, most people do not send an email when they
How to Motivate Lawyers to Market Themselves
Sometimes it’s hard to encourage lawyers to market themselves given their full plates, work commitments and demands on their personal lives, but if you can show them why it’s in their best interest to focus on marketing and business development, you can often persuade them to do so.
Here are some of the ways I’ve been able to encourage lawyers to market themselves.
Why Sharing Meals with Others and Never Eating Alone is Important Both Personally and Professionally
As an Italian American, I’ve had and made a lot of great meals that include pasta. (Thank goodness I’m not gluten intolerant!)
This picture shows one of my favorite quotes
Stefanie Marrone to Speak at the Legal Marketing Association’s NY CMO SIG Program on Using LinkedIn in 2022 and Beyond to Build Your Brand, Network and Business
I will be speaking virtually to the Legal Marketing Association’s New York CMO SIG group on Using LinkedIn in 2022 and Beyond to Build Your Brand, Network and Business on
Women Who Wow: Chris Fritsch
I am so excited to have my friend and industry colleague Chris Fritsch in the Women Who Wow series.
To me and many in the legal industry, Chris is THE authority for all things CRM and data quality related.
Chris works together with leading professional services firms across the country to help support their CRM and client intelligence efforts and maximize their return on investment.
She writes and speaks nationally on topics including client relationship management, business development, relationship intelligence, eMarketing and the use of technology to enhance profitability. Learn more about her in this profile.