I hope you’ll join me next Wednesday, January 22 during lunchtime for a LinkedIn master class for the Association of Legal Administrators (ALA) New York City chapter – it will be held at the New York City Bar Association. I’m so thrilled they invited me back to do another session.

I’ll be covering how to

I had a great time speaking about how in-house counsel can use LinkedIn more effectively at Thursday’s In-House Connect event in NYC, “LinkedIn Strategies for Supercharging Your In-House Legal Career.”

LinkedIn has more than 500 million users and growing daily, including in-house counsel and other key decision makers across every conceivable industry. Whether your goal

Every professional should always be thinking about ways to build their book of business and brand, as well as how to develop stronger relationships with clients and referral sources.

Maintaining strong relationships and staying top of mind with clients and referrals are often at the heart of this kind of business development work. There are

One of the most important ways you can enhance your social media efforts, see real ROI and increase engagement is to always include an image with your social posts.

You should never post anything to social media without an accompanying image. Why? Images greatly increase engagement on your posts, they capture the attention of your

As we approach 2020, it’s a great time to take stock of your marketing and business development activities over the past year, including your successes and failures, and plan for the year ahead.

Each of us has room for improvement and growth, and while you have some down time during the holidays and in January,

One of the most important ways you can enhance your social media efforts, see real ROI and increase engagement is to always include an image with your social posts.

You should never post anything to social media without an accompanying image. Why? Images greatly increase engagement on your posts, they help to capture the attention

Today, social media success is so much more than measuring your likes, comments and shares. It’s about looking at the real return on investment of your strategy and tactics over the long- and short-term.

Social media is a great way to build your brand, enhance your professional network and hopefully bring in new business and

Here’s a social media tip for this Monday: Share your successes on social media but don’t overshare (and spread the love to your top clients/contacts).

What I mean by this is to always use the “humblebrag” approach when you post items about yourself – don’t seem overly self-congratulatory about your successes or your network can

Here’s a marketing idea to try: Instead of sending holiday cards, which is the tried and true holiday greeting used by professional service firms and often get lost in the mail or can seem impersonal when they come from a general firm email, make a list of VIP contacts and clients and send them personal

I’m excited to announce that I’ll be offering a Social Media Master Class in-person training course in December and January in New York City! I’ll offer the course in other cities based on interest.

The course will be two hours and the registration fee also includes a one-on-one session with me to answer any attendee