Well, it’s Groundhog Day… again and Punxsutawney Phil has spoken: Six more weeks of winter await us.
Groundhog Day comes from a German legend that if a furry rodent sees
Eight Ways to Make Sure Your Marketing Efforts Don’t Feel Like Groundhog Day
The Secrets to Creating Better LinkedIn Company Page Posts
Most companies and law firms are posting the wrong content on their LinkedIn company pages and that’s why their engagement is so poor.
Your LinkedIn company page is so important
Seven Ways to Reignite Your Marketing Efforts in 2023
it’s just not enough to be the very best at what you do to keep bringing in new business and to stay top of mind with clients, prospects and referrals.
Effective Marketing and Business Development Strategies for Small and Mid-sized Law Firms
Small and mid-size law firms have a unique place in today’s legal industry ecosystem, including being able to provide a more intimate experience to their clients by bringing specific expertise
Upcoming Webinar – How to Use Marketing Technology to Build Your Brand and Business in 2023 and Beyond
Join Chris Fritsch and Stefanie Marrone on January 10 at 12:30pm EST for a webinar on the top areas in marketing technology for professional service firms and how you can
Why Selecting the Right Company Swag is so Important for Your Business and Brand
I recently went to use a pen that I got at a conference from a law firm service provider. It’s my favorite pen. It writes perfectly, it never leaks, it
How Lawyers Can More Effectively Promote Their Best Lawyers and Super Lawyers Award Wins
After working in law firms for more than 20 years, here’s what I’ve learned about writing better social media posts to promote your lawyer rankings such as Best Lawyers and
Why It’s Important to Cultivate Your Alumni Network
In 2007, I joined a young, entrepreneurial firm, McKee Nelson. In two short years there I learned more than I ever could have imagined. The market was booming and the
15 Practical Marketing Actions to Take in August
August is not a time to stop marketing yourself or your business. In fact, why not focus on branding and business development when everyone else isn’t? You can use this
The One Marketing Tactic Law Firms and Lawyers Need to Start Doing Today
The tactic law firms and lawyers must incorporate into your marketing strategy… publish client alerts and blog posts.
They are one of the most effective ways to engage with clients