There are few things more powerful in business or life than a well-timed, sincere compliment.
I’ve seen it open doors, start conversations, strengthen relationships and shift the entire energy of
Stefanie Marrone helps law firms and legal service providers effectively tell their stories and find their unique voices. She has worked at some of the most prominent law firms in the world, developing and executing global revenue generating, business development, internal and external communications strategies, including media relations, branding, multi-channel content marketing and thought leadership campaigns. She has particular experience in helping B2B companies and their employees effectively utilize social media platforms such as LinkedIn, Twitter, Facebook and Instagram for business development, revenue generation and visibility.
Stefanie advises law firms of all sizes, professional service firms, B2B companies, recruiters and individuals on the full range of marketing and business development consulting services designed to enhance revenue, retain current clients and achieve greater brand recognition. She also serves as outsourced chief marketing officer/marketing department for small and mid-size law firms.
Over her 20-year legal marketing career, she has worked at and with a broad range of big law, mid-size and small firms, which has given her a valuable perspective of the legal industry.
Connect with her on LinkedIn, Twitter, YouTube, Instagram, sign up for her email list and follow her latest writing on JD Supra.
There are few things more powerful in business or life than a well-timed, sincere compliment.
I’ve seen it open doors, start conversations, strengthen relationships and shift the entire energy of…
Losing a client or a pitch can feel personal. It can rattle your confidence, trigger self-doubt and make you question the quality of your work. But the truth is, every…
Most B2B content doesn’t do what it’s supposed to do. It gets published, posted and forgotten. It checks a box but doesn’t support sales. It doesn’t reflect what clients care…
You have a great meeting. A promising call. Maybe even a referral conversation that seems like it could go somewhere. And then… nothing.
This is where a lot of professionals…
Preparing Chambers submissions takes a tremendous amount of time, energy and coordination. From gathering references to summarizing key matters, it’s a detailed process that requires input from lawyers across the…
For law firms and lawyers, a Chambers ranking is more than a badge of honor. It’s a stamp of market credibility. Clients notice it. Competitors track it. And in some…
In most law firms, if you work in marketing, business development, recruiting or operations, you’re seen as the person who gets things done. You handle the details, manage the timelines…
If you work in legal operations, business development, recruiting marketing or another staff role in a law firm, you probably know what it feels like to be seen as the…
We’ve all seen the posts: “I’m proud to announce…” “We were thrilled to host…” “I’m honored to be…”
And sure, there’s nothing wrong with being proud or honored. But starting…
Getting featured in the media is something of which to be proud. But how you share it with others on social media matters.
One thing you should avoid doing on…