LinkedIn is the lowest hanging fruit for keeping your professional network warm. It takes little time and effort to use the platform to build your brand and generate leads. Case in point – I am currently sitting on the Acela and using my time on the train to write this quick post, which each of

My mentor and wise friend Wendy Bernero has always reminded me that happiness is a choice available to each of us and is crucial for our well being. She also told me that it’s okay to not be okay all of the time.

After the recent and abrupt ending of a relationship that forced me to move out of my home, she again said to me, “I know you’re sad now, but you can to choose to be happy.” She went on to tell me that I must choose it or else it could be very damaging to me professionally and personally.

You can be stuck feeling bad during bad times or you can choose to make hardships and the worst times of your life teaching moments and turn them into something positive. You’d be surprised just how resilient each of us are if we just believe it.

Also, happiness comes easier to some people and others must choose to be happy at certain points in our lives in order to turn the tide around or just to carry on and not to fall into a dark hole of despair.

I’m about to share a personal story that is not easy for me – but I’m doing it in the hopes that it helps others. Not everyone shares what’s going on with them personally with professional colleagues, but I want others to know that life is messy and no one is perfect – especially me, and so many of us are struggling with personal crises and it’s a miracle we are so high functioning! It’s about time we got real and stop making it seem like everything is fine when it’s not. I also wanted others who are struggling to know that they are not alone, and again, it’s okay to not be okay sometimes.

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Here’s a social media tip for this Friday: 

Social media listening or “spying” 👀 on your competitors has many benefits – you’ll get insights into their followers, the content that is working for them and what isn’t, what’s lacking in their strategy and ideas for your own social accounts. Take it a step further and

It’s important to link in with the people you meet in person who you consider worthwhile to extend the relationship online. I could dedicate an entire article to this topic – oh wait, I have! See here and here! But the Cliffs Notes on this is that LinkedIn is powerful. LinkedIn gives you a

Always remember with LinkedIn that there are three equally important components to your profile and your presence on the platform:

  • building and maintaining a strong, optimized profile
  • making strategic connections on an ongoing basis
  • creating and sharing compelling content

For more on how to master LinkedIn and use it to build your brand and book

In what is the very best news in the entire world for those of us who manage LinkedIn company pages, you can now edit posts from your mobile device!

This is a long overdue enhancement to the platform.

It will make it easier to update your page and regularly post updates, generating more engagement from

Something so easy that you can do on LinkedIn on your commute home or when you have a few extra minutes to bolster your LinkedIn network is to peruse the connections of your close contacts on LinkedIn.

Why? Because you may have forgotten to add certain important connections to your LinkedIn network who are connected

I came across a great article with helpful tips on networking best practices that I wanted to share. The main points from it are:

1. Never ask for what you want. Ask how you can help.

2. Focus on goals—but not your goals.

3. When someone tells you what they do, immediately follow up by

As a legal marketing professional, your job is to aid lawyers to identify ways in which your firm can add value to a client/contact and solve an issue that they have, or better yet, will have. This type of dedicated and proactive client service will enable your firm to be an exceptional legal service provider