As we head into the long weekend, I want to stress the importance of not taking a break from marketing yourself or your organization during the summer – instead ramp
Simple Ways Lawyers Can Market Themselves During the Summer
How to Create an Appropriate and Impactful Social Media Post for Memorial Day
Memorial Day is a day of remembrance for those who gave the ultimate sacrifice while serving in the American military. Yet many brands forget the serious nature of this day
Four Ways the Legal Industry Can Effectively and Responsibly Use Artificial Intelligence Tools in Their Marketing Efforts
In today’s digital age, the legal industry is not exempt from the transformative influence of technology. As law firms strive to stay ahead in an increasingly competitive landscape, embracing innovative
10 Ways to Creatively Repurpose Your Podcast Content
Creatively repurposing podcast content offers opportunities to extend the reach, engagement and value of your podcasts.
So many companies and individuals create good content – such as podcasts – but
How Law Firms Can Build a Stronger Internal Culture
It’s been an unprecedented few years for law firms. A global pandemic. Shifting to a hybrid remote environment. The Great Resignation. Quiet quitting. Five generations in the workforce. The rise
11 Creative Ideas for Using LinkedIn Today
LinkedIn continues to be the most important social media channel for business development. It enables you to quickly build and grow relationships, strengthen your brand and stay top of mind
20 Effective Ways to Build a Stronger Personal Brand Today
Today, it’s just not enough to be the very best at what you do to keep bringing in new business and to stay top of mind with clients, prospects and
How to Create Better Content for Your LinkedIn Company Page
Most companies and law firms are posting the wrong content on their LinkedIn company pages and that’s why their engagement is so poor.
This is for a number of reasons.
How to Create a Successful Online Personal Brand Today
How do you create a successful personal brand on LinkedIn today?
Well first off, it’s about having a consistent presence online on the channels where your clients and prospects are.
Women Who Wow: Megan Spanner
Megan Spanner is the Executive Director of Relationship Management at Manley Deas Kochalski where she collaborates with MDK’s lawyers across practice areas to expand the firm’s business with new and