Twitter is an excellent way to build relationships and start conversations with individuals in your industry and community.

But an online conversation isn’t beneficial until it’s truly two-way and both parties have been heard.

Be careful about getting involved in political conversations on Twitter as someone can Google you and your Twitter account appears prominently on the first page of your Google search results. Remember nothing is anonymous in today’s interconnected digital world.

Here are some tips for building relationships on Twitter in a more effective way.

  • Become an active listener
  • Be responsive
  • Open a dialogue
  • Ask questions
  • Share your thoughts
  • Interact with your followers
  • Provide insights
  • Be respectful of others’ viewpoints
  • Think before you respond
  • Extend the relationship by connecting on LinkedIn and continuing conversations by direct messaging