If you’re not using visuals in your social media posts, you need to. Like right now.
Remember, visuals make your readers stop and pay attention. Your entire goal when creating content is to get people to “stop the scroll” on social. Visuals help you do that.
Without social media visuals, your content can fall flat
Almost every day has an opportunity for businesses to raise awareness about their organization.
But like most things related to social media, timing is everything. And what better way to highlight your brand than the holidays?
Here are the October hashtag holidays and themes to help you fill in your social media calendar.
Holidays are
Happy first day of fall! Here are 10 things you should do this fall to build your business and brand – all of which can be done by any business professional at any level.
There are only three more days until August – do you have your content planned yet? You should consider incorporating “hashtag holidays” into your social media calendar.
Social media holidays can bring unique, thoughtful engagement to your page. Plan proactively to avoid scrambling for content at the last-minute.
If you see a holiday that connects
Memorial Day is a day of remembrance for those who gave the ultimate sacrifice while serving in the American military. Yet many brands forget the serious nature of this day and post tone-deaf social media posts about the start of the summer.
Here are some guidelines to help you create an appropriate social media post
Being a small or mid-size law firm doesn’t put you at a disadvantage when it comes to marketing or social media. It just means you have to be a bit more creative with the assets you have because you have fewer pieces of content and news items to promote on social media.
There are advantages
Social media can unite us with humor, which is something we’ve needed over the past 12 months.
So if you need a chuckle today, watch this video that went viral immediately.
A Texas lawyer’s technical snafu during a court hearing conducted on Zoom has led to a lot of “catty” comments.
That’s because a cat
Customers aren’t interested in businesses that publish dry, corporate-style social media posts.
Instead, let your brand’s personality shine through in everything you share on social media.
Be yourself. Be authentic. Be unique. This has been the key to my personal social media success. I also often tell personal stories and I am not afraid to
Quality vs. quantity is one of the questions I get a lot about posting to social media.
I’m also asked how to write posts that will be read and seen by your network.
But what does it mean and how does it impact your posts?
The key is to make every post:
I didn’t always have a strong LinkedIn network or presence. Just like many of you I had to start from scratch. And there was a long time where I didn’t do much on LinkedIn except for accepting connections.
There are a lot of people who do what you do. Especially if you are a lawyer.