One of the biggest social media myths is that you must have a presence on all of the social platforms in order to be successful at social media.
In fact this is the exact opposite of what you should be doing on social media. Why? Well there are a lot of options for social media
I often look outside the legal industry for inspiration when it comes to refining my social media strategy. Never before has the entire globe been impacted at once by one singular event. That’s forced companies and individuals to reassess what they share, when they share it and how they stay connected with audiences via social
I’m sure I’m not the only person who finds it frustrating that once you publish a tweet it cannot be edited.
That means if you made a mistake or simply want to change something, you have to delete the entire post and start over from scratch.
Just like on LinkedIn, you also can’t edit a
Using Twitter is a great way to enhance your personal brand as well as your firm brand. It can be hard to find time to write long-form, but tweets are short and you have control over them yourself, making it easy to create and share content on the platform. Importantly, it is also easy to engage with leaders in your practice area or industry, to raise your profile.
Continue Reading How to Use Twitter to Build Your Brand
An important part of your social media strategy should be to always post a visual with a piece of content. Why? Because it brings social posts to life and helps content better engage with your target audiences.
Including images in your posts (remember to also include your logo!) makes your content (and your firm) more
I wanted to share a few thoughts on why you should incorporate Twitter into your content strategy. Twitter is a great platform to enhance your personal brand as well as your company brand.
In this short video, I show how to use Canva, one of my favorite tools for bringing content to life with visuals for little time or cost, using the recent winners of the JD Supra 2019 Readers’ Choice Awards.
Remember, visuals make your readers stop and pay attention. Without them, your