One of the biggest social media myths is that you must have a presence on all of the social platforms in order to be successful at social media.
In fact this is the exact opposite of what you should be doing on social media. Why? Well there are a lot of options for social media
I’ve been asked by a few industry colleagues to offer a Canva workshop as we are all doing more with less. That’s the online tool that I use to create custom graphics for myself and my clients.
It’s the graphic design resource for non-designers and enables you to add your own branding. I love it
I know so many of you feel out of sorts right now (that includes me). Our daily routines have been thrown a huge curveball and staying home is our job right now to keep ourselves and others safe against the spread of COVID-19
I am seeing the lines between our personal and professional lives become blurrier by the day as many of us want to be more connected to people in general.
This may result in you receiving friend requests on Facebook and follow requests on Instagram from colleagues and clients – it’s up to you how you want to handle these but please always exercise caution with what you post on any social media platform, and stay away from discussing politics and religion.
In case you are looking for some “homework” in the marketing and business development area, here are a few ideas to keep you busy. Reach out to me with any questions.
Continue Reading Your Business Development and Marketing Plan During COVID-19
I’m really excited to hear that Instagram is planning to offer users an option to simulcast live streams on Facebook, essentially broadcasting to your audiences on both platforms at the same time. This is welcome enhancement to both platforms and makes it easier for users to post once and publish everywhere, and reach a wider
Here are some tips on how to develop a strong personal social media content strategy to raise your profile and build your brand.
I often look outside the legal industry for inspiration when it comes to refining my social media strategy. Never before has the entire globe been impacted at once by one singular event. That’s forced companies and individuals to reassess what they share, when they share it and how they stay connected with audiences via social
On March 24, Jay Harrington and I hosted a webinar in which we shared insights and advice about how lawyers and law firms can successfully market themselves during the COVID-19 crisis. Among the topics we addressed during the webinar included:
Leveraging technology to stay top of mind in an era of social distancing
Focusing on
I’m thrilled to announce another social media virtual training program for lawyers, legal marketers and anyone else interested in learning more about how to use social media for business development success.
Join me on April 21 at 4pm ET for a webinar that will cover the key elements that every firm needs to achieve success
Many firms and lawyers spend the time to create strong content but then they post it just once on social media. I call this “random acts of content.” This is huge waste of time for everyone involved.
Here’s why: Your clients and prospects are busy individuals who are likely to miss the content you post
Join me for the virtual Social Media Master Class on April 9 at 1pm ET!
While we may not be able to gather in person and in groups, online networking and content marketing is still very much available to you to market your firm and yourself. Distance learning is a great tool for all of