The end of summer/going into fall is the PERFECT time to focus on your business development and branding efforts especially since many of your peers and competitors may not be.

We are in the hottest job market in years right now – this is the time to focus on your own personal branding and business

Do you want to learn the secrets of effectively branding and marketing yourself?

Join me (and Zoltar) for a free webinar this Tuesday 8/24 at 12:30pm ET where I will explore how to effectively leverage personal branding and business development tools to your advantage.

This end of summer/going into fall is the PERFECT time to


Do you want to know the real keys to success on LinkedIn?

It’s about shifting to a client-centric mindset in all you do.

It’s about making your posts about your audience and helping them.

It’s not about posting ME-centric content that touts your successes.

Real success happens on LinkedIn when you start building relationships and

Learn how to market yourself this summer and fall on a free webinar I’m hosting next Tuesday 8/24 at 12:30pm ET.

Don’t sit back now take a break from marketing yourself. This is the PERFECT time to focus on your business development and branding efforts especially since many of your peers competitors may not be

If you are a law firm associate or junior partner who has lost momentum on building your book of business and/or brand due to the pandemic, or you’re just starting to think about developing new business, I have a few ideas for you.

Consider doing these now to lay the groundwork and put yourself in

Join me for a free webinar on August 18 at 12:30pm on what you should do this summer to build your business and brand.

Don’t sit back this summer and take a break from marketing yourself! The summer is the PERFECT time to focus on your business development and branding efforts especially since many of

Do you have a shortage of content for your LinkedIn Company Page? Well you shouldn’t. Because as Air Supply says, you can really make content out of nothing at all.

Okay so maybe that’s not the actual way the song goes, but what I mean is that you already have so many assets that can

Here’s an idea for what to say on social media when you’re running low on things to say.

A great idea to reuse and repurpose your content (and headshots) is to create a content campaign based on bios to shine a spotlight on key lawyers and their practices.

Choose highlights from the bios as your

This is not the year to take a break from social media during the summer. Instead this is the time to focus on your business development and branding efforts.

I don’t know anyone right now especially (or ever) who would say they have enough clients or work. I think everyone is nervous about the economy, the ability to maintain their current volume of work, bring in future clients and support their people.

That being said, it’s incredibly important to ensure your current clients are happy and that you are consistently generating new sources of leads and referrals.

Here are 25 ideas on how to do that, which now involves shifting your strategy from in-person networking and client entertaining to having a strong online presence and thought leadership platform. If you have never used LinkedIn, written an article or blog post or spoken at a webinar, now is the time to pivot to doing all of these. It is never too early or late to start marketing yourself or your firm.


Continue Reading 25 Ways to Boost Your Business and Brand During Summer Downtime