Do you want to know the real keys to success on LinkedIn?

It’s about shifting to a client-centric mindset in all you do.

It’s about making your posts about your audience and helping them. It’s not about posting ME-centric content that touts your successes.

  1. Real success happens on LinkedIn when you start building relationships, telling

Law firm alumni are among the most important referral, new business and recruiting sources as well as brand ambassadors. Law firms of all sizes have alumni – yet many firms aren’t yet investing in creating an alumni relations program. Here’s why and how you should.

My very first law firm job was running the alumni

Happy first day of fall! Here are 10 things you should do this fall to build your business and brand – all of which can be done by any business professional at any level.

  1. Google yourself and set up Google Alerts for your top clients and prospects
  2. Reevaluate your business’ goals for the year and

I recently had the opportunity to join Michelle King on Reputation Ink’s Spill the Ink podcast to talk about my favorite topic – LinkedIn. We discussed:

  • How I built my brand on LinkedIn and tips for others to build a strong online personal brand
  • Why lawyers should care about their social media presence
  • The

In this video I explore what to say when someone says they don’t have time for LinkedIn or when they say it’s not worthwhile.

If you read my blog and watch my videos on YouTube you know that I strongly feel that LinkedIn is a great investment for business professionals and businesses.

These reasons include

Do you want to learn the secrets of LinkedIn? If so, join me for a free LinkedIn Master Class on Friday, September 24!

This virtual program will cover how to use social media for brand building, client retention and lead generation and will provide actionable tools to enhance your presence on the social media networks

Using LinkedIn to build your brand and business has never been easier – really.

Thank you so much to everyone who joined me today for my pop-up webinar on how to build your business and brand using LinkedIn.

I went through a lot of material quickly, and I hope you left the webinar with actionable

If you’re not using video content on your social media channels you’re missing out on engaging with your audiences through a very effective medium where they get to really know you.

You can make all the videos in the world but if you don’t engage with your audience and make your content as accessible as

I work with a lot of professionals who can no longer get access to their LinkedIn account because they signed up for the account under a prior email to which they no longer have access and so the password retrieval email goes to their old email which doesn’t help them one bit.

While this is

Are you around this week? I am!

Use this time to your advantage when it comes to your marketing efforts and join me for a just-scheduled pop up free webinar on Wednesday, September 1 at 12:30pm ET on how to use LinkedIn to build your brand and business.

You’ll learn practical tips for expanding your