The long Thanksgiving weekend is a great time to focus your brand and business.
Of course take time to be with your family, but when you need a break from
Seven Ways to More Effectively Use Your Downtime to Build Your Brand
How to Create a Unique Corporate Holiday Card
It’s fall y’all! In addition to consuming copious amounts of pumpkin lattes and pumpkin cookies, you should consider is creating a content and social media campaigns around the idea of
Creative Ideas for Your Holiday Card
It’s the most wonderful time of the year – which means it’s time to send out holiday cards!
If you haven’t yet started to plan your holiday card, it’s not
Six Easy Ways to Build Your Brand and Network After Every Webinar or Conference You Attend
Your work is just beginning if you smartly choose to use every webinar and conference you attend as a way to bolster your brand and expand your professional network.
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Secrets of an Awesome Law Firm Holiday Card: Conn Kavanaugh
In a year where so many people have experienced loss and stress, getting the company holiday card right was incredibly important. This was not the year for animated snowflakes or the words happy holidays in different languages or cityscapes from the locations in which the company had offices. It was a year to delight and demonstrate gratitude and thankfulness. If firms could strike the right balance by providing moments of levity in such a serious year, they could consider their card a success.
I came across a few cards that really resonated with me, and I’ll be featuring them on the blog.
First up is an interview with Kristyn Brophy, the Director of Marketing and Business Development at Boston-based Conn Kavanaugh, who shared with me the concept behind her firm’s awesome and clever holiday e-card this year.
How to Use the New Year to Reignite Client Relationships
Here’s a marketing idea to try: Instead of sending holiday cards, which is the tried and true holiday greeting used by professional service firms and often get lost in the