Summer Downtime Marketing and Business Development To-Do’s

By Stefanie M. Marrone on July 17, 2019

Posted in alumni, Branding, Business Development, Career Development, Client Development, Content Marketing, Lead Generation, Legal Marketing Association, LinkedIn, Marketing

The summer is a great time to reconnect with contacts and focus on your business development and branding efforts. Here are some ideas on how you can do it using both in-person networking and online networking techniques:

Make it a weekly practice to connect with VIP contacts – mentors, former professors, former colleagues – anyone

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Why It’s So Important to Cultivate Your Alumni Network

By Stefanie M. Marrone on June 28, 2019

Posted in alumni, Business Development, Business Referrals, Client Development, Lead Generation

We are all the sum of each of our professional experiences, which greatly help to shape who we are today.

In 2007 I joined named a young, entrepreneurial firm, McKee Nelson. In two short years I learned more than I ever could have imagined. The market was booming when I joined and as a result…