Stop the scroll. This three-word social media strategy is simple, easy to remember and is vital to your social media success on every platform whether you are trying to drive brand awareness or new business, or launch a new service/product.

Today, people are scrolling their social media news feeds at lightning speed.

Social media

Don’t let the last week of the year go to waste when it comes to your marketing and business development efforts.

Instead use this time to your advantage while everyone else is taking a break.

Here are a few actions you can take to build your brand and business as the year comes to a

Don’t let the last few weeks of the year go to waste when it comes to your marketing and business development efforts.

Here are a few actions you can take to build your brand and business as the year comes to a close.

  • Google yourself and set up Google Alerts for your top clients and

December has no shortage of social media hashtag holidays that you can use in your content marketing efforts, which can help you fill in your content calendar.

Social media holidays (or hashtag holidays) can also break up the “me-centric” content that so many companies and individuals post often on social media.

They can also help

The National Law Review recently featured me on its podcast on all the reasons why lawyers need to use social media, content marketing and networking. Some highlights:

The firms that are still putting out content without thinking that user habits have changed are at a disadvantage.

So are the firms that aren’t using LinkedIn in

National Paralegal Day is October 23, a day that honors the work of paralegals and legal assistants in law offices throughout the United States.

Why does it matter to you?

You need paralegals.

And you should create a social media post thanking your paralegals as well as do something internally to show your gratitude.

Appreciation

There are so many ways to maximize your content so it has a stronger impact.

There’s also much content out there but not all of it is good. And you want yours to be good. Because it represents your brand, your business and it can lead to many new opportunities. Here are some tips on

Happy first day of fall! Here are 10 things you should do this fall to build your business and brand – all of which can be done by any business professional at any level.

  1. Google yourself and set up Google Alerts for your top clients and prospects
  2. Reevaluate your business’ goals for the year and

The end of summer/going into fall is the PERFECT time to focus on your business development and branding efforts especially since many of your peers and competitors may not be.

We are in the hottest job market in years right now – this is the time to focus on your own personal branding and business

Do you want to learn the secrets of effectively branding and marketing yourself?

Join me (and Zoltar) for a free webinar this Tuesday 8/24 at 12:30pm ET where I will explore how to effectively leverage personal branding and business development tools to your advantage.

This end of summer/going into fall is the PERFECT time to