Legal Marketing Association

It’s so important today to have a strong LinkedIn company page and consistent presence on the platform. Why? Because your clients and prospects are using the platform to conduct due diligence on you and your firm. Your LinkedIn profile is the first or second result that appears when someone searches your name on search engines.

LinkedIn Publisher is a powerful tool for disseminating content to your connections and followers and creating a library of your articles linked to your profile.

LinkedIn will often introduce a new update without announcing it and then push it out to its 500+ million users on a rolling basis – and there’s no way to

No matter how brilliant, hard working or passionate you are, you will fail at something or majorly screw something up at some point.

I wrote this article because a few friends of mine have recently lost their jobs, and I wanted to share some of the important lessons I learned as a result of a

Can I be honest? I’m not perfect. Sometimes I make mistakes. I mess things up. I get in my own way. And I’m guessing you do too.

Every single one of us has failed at something either professionally or personally, or most likely, both, and often. Of course, no one likes to fail, especially since

Every professional should always be thinking about ways to build their book of business and brand, as well as how to develop stronger relationships with clients and referral sources.

Maintaining strong relationships and staying top of mind with clients and referrals are often at the heart of this kind of business development work. There are

I’m excited to announce that I’ll be offering a Social Media Master Class in-person training course in December and January in New York City! I’ll offer the course in other cities based on interest.

The course will be two hours and the registration fee also includes a one-on-one session with me to answer any attendee

As co-chair of the 2019 LMA Northeast Regional Conference, I was so excited when James Kane agreed to be our keynote speaker. I have had a huge professional crush on him for years. James is considered the leading researcher and authority on what makes someone truly loyal – to another person, to an organization

Take a look at a Q&A with me and my 2019 LMA Northeast Regional Conference co-chair Bob Robertson by Jacob Eidinger about our plans for #LMANE19. what we are each most excited about with regard to the conference and why you should join us in the Big Apple on November 14/15!

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Last night I presented a program on how to encourage lawyers to use LinkedIn more effectively for the New York LMA MarTech SIG Group.

It was my first time back on the speaking circuit since going through a rough personal patch that sent my life into a tailspin. I had been dreading getting back up

Tomorrow is my first time back on the speaking circuit since having a tough few months personally – so many people pretend like everything is great in their personal lives when it’s not, and I want to be honest about the fact that I have not been okay, and that it’s okay to not be