Well, it’s Groundhog Day… again and Punxsutawney Phil has spoken: Six more weeks of winter await us.
Groundhog Day comes from a German legend that if a furry rodent sees
Eight Ways to Make Sure Your Marketing Efforts Don’t Feel Like Groundhog Day
The Secret Sauce to Go Viral on LinkedIn
Going viral on LinkedIn doesn’t happen often but it can. Going viral on LinkedIn is a combination of creating value-added content, regularly posting, having a content strategy, being engaged
How the Legal Industry Can Effectively Use Chat GPT in Content Creation Efforts
37 seconds. That’s how quickly Chat GPT drafted this sample blog post for me in my YouTube video. I don’t plan on using it but I wanted to see how
The Importance of Incorporating Video and Selfies in Your Social Media Strategy
Showing up as yourself on social media in videos and photos is not easy. Trust me. But it works. Because people want to do business with other people.
Effective
How to Build a Strong LinkedIn Personal Brand
When is the right time to make LinkedIn part of your personal branding and marketing strategy? Yesterday. But the next best time is today or this week.
And it’s never
How to How to Turn Your Tweets Into LinkedIn and Instagram Social Media Graphic Posts
Here’s an easy social media tip – turn your tweets into custom social media posts for LinkedIn and Instagram to stand out and repurpose your content.
Repurposing content is a
The Secrets to Creating Better LinkedIn Company Page Posts
Most companies and law firms are posting the wrong content on their LinkedIn company pages and that’s why their engagement is so poor.
Your LinkedIn company page is so important
Seven Ways to Reignite Your Marketing Efforts in 2023
it’s just not enough to be the very best at what you do to keep bringing in new business and to stay top of mind with clients, prospects and referrals.
Effective Marketing and Business Development Strategies for Small and Mid-sized Law Firms
Small and mid-size law firms have a unique place in today’s legal industry ecosystem, including being able to provide a more intimate experience to their clients by bringing specific expertise
How to More Effectively Reuse and Repurpose Your Existing Content Resources
Here’s an idea – why should you reinvent the content wheel when you don’t have to? Especially when time is money.
I have so much content in my archives and