I keep seeing lawyers post on LinkedIn about their recent Chambers rankings, and while there’s nothing wrong with posts like these, especially because we like to cheer on others’ successes, the mistake I see a lot of lawyers make in these posts is that they come off sounding boastful, formulaic and formal.

Not to mention,

Memorial Day is a day of remembrance for those who gave the ultimate sacrifice while serving in the American military. Yet many brands forget the serious nature of this day and post tone-deaf social media posts about the start of the summer.

Here are some guidelines to help you create an appropriate social media post

My friend Jay Harrington is a LinkedIn superstar and technically a competitor of mine. But since I learn from each of his posts and we frequently collaborate together, I asked him to share his secrets to LinkedIn success. Follow him on LinkedIn and subscribe to his blog.

How has LinkedIn helped you build your

Do you have a shortage of content for your LinkedIn Company Page? Well you shouldn’t. Because as Air Supply says, you can really make content out of nothing at all.

Okay so maybe that’s not the actual way the song goes, but what I mean is that you already have so many assets that can

Using hashtags in social media marketing – especially LinkedIn – will make your content more discoverable, help build your brand and help you connect with business professionals, recruits and others who may be interested in your company. Yet hashtags are among the most misused and misunderstood tools, especially on LinkedIn.

Today it is crucial that

Did you know that you can use LinkedIn messenger to easily share a post of your own or someone else with an individual or a group of people? It’s super easy to do. Just click the send option, which is under an individual post in your LinkedIn news feed and you can share it as

If you missed my webinar on how to take your LinkedIn Company Page to the next level – here’s a recording of it.

Your LinkedIn Company Page gives you a powerful platform to post information about what you do and promote important news, insights, events and services. It’s one of the most effective ways to