Here’s how to rethink your approach to managing your LinkedIn company page and transform your LinkedIn posts into content that stands out, builds connections and drives the outcomes you want.
Remembering Your Value: How to Stand Out on LinkedIn
The 12 Days of LinkedIn series is my holiday-inspired initiative designed to share actionable tips and strategies for maximizing impact on the platform. Today’s focus is on a vital yet often overlooked concept: recognizing your value. Inspired by a festive holiday shirt that reads, “I’m a gift,” this reminder goes beyond seasonal cheer. It’s about understanding that everyone has unique experiences and perspectives to offer, and knowing how to highlight those qualities is essential for standing out on LinkedIn.
Should You Invest in LinkedIn Premium?
If you spend any time on LinkedIn, you’ve probably wondered: is LinkedIn Premium worth it? I get asked this question all the time, and the answer really depends on how you use the platform. For some, the free version works perfectly fine. But if you’re serious about job hunting, building your network or growing your business, Premium’s extra tools might be exactly what you need to stand out. Learn more in this blog post.
How to Turn Event Connections Into Lasting Relationships on LinkedIn
Attending professional events is a great way to expand your network, but the real value comes from what happens next. The follow-up is where connections become relationships, and LinkedIn is one of the most effective tools to make that happen. If you’ve ever left an event wondering how to stay in touch without overcomplicating things, these LinkedIn strategies will help you build meaningful, lasting connections – even with a busy schedule.
Why Every Professional Should Prioritize Networking on LinkedIn
Networking has always been the cornerstone of professional success, but the way we connect has changed dramatically. Enter LinkedIn: a platform built entirely around building and maintaining meaningful professional relationships. With more than one billion users across the globe, it’s no exaggeration to say that LinkedIn has become the most important online tool for career growth, business development and industry insights.
Why Sharing Mistakes Can Strengthen Your Personal Brand
When it comes to personal branding, many people feel pressure to present a perfect image – flawless achievements, polished posts and no signs of struggle. The reality is perfection doesn’t
50 Creative Content Ideas for Businesses and Consultants
When it comes to professional service firms and consultants, the challenge isn’t finding content ideas, it’s choosing the ones that will truly resonate with your audience. The goal is to fill your editorial calendar with posts that keep you visible, relevant and connected with the people who matter most, whether they’re clients, potential hires or referral sources. It’s about creating content that offers real value and positions you as a trusted resource. Here are 50 content ideas to help you build a strong, consistent presence on your blog, LinkedIn and other social platforms.
Eight Ways Sales and Marketing Professionals Can Make Their LinkedIn Profiles Stand Out
Your LinkedIn profile is often the first glimpse potential clients or partners get of you, so making it count is essential. For sales and marketing professionals, it can mean the difference between sparking interest and being overlooked. Yet, too many profiles blend into the background with generic headlines and uninspired summaries. If your profile only lists your job title, you’re missing out on opportunities to connect and stand out. To help you take your profile from basic to compelling, here are eight actionable tips to make it stand out.
LinkedIn Frights: Common Mistakes Haunting Your Profile (and How to Banish Them)
In the Halloween spirit, I’m sharing some of the LinkedIn nightmares I’ve encountered over the years. As someone deeply invested in LinkedIn—both for training others and building my own brand—I’ve seen plenty of profile faux pas that can send a chill down anyone’s spine. Beyond the fright factor, these mistakes can really hold you back in personal branding and business development. So let’s take a haunting tour through the most common LinkedIn missteps, and I’ll show you how to avoid them.
10 LinkedIn Nightmares That Could Be Hurting Your Profile
Is your social media profile a treat or a trick? Halloween may be full of spooky surprises, but you don’t want your online presence scaring away potential connections or clients. From ghostly engagement to frightfully boastful posts, even seasoned professionals can fall into some common social media traps. If you’re ready to exorcise the mistakes that haunt many profiles, grab your digital flashlight and read on. These tips will help keep your social media presence more sweet than scary, ensuring that your profile shines in the best light, no costumes required.