I recently went viral on LinkedIn, getting over one million views and 10,000 likes on a single post.

I knew the post would do well, but it not this well! However I know why it resonated with others so much.

In this program on November 10 at 12:30pm ET, I will share with

Unfollow. Delete. Block. Repeat.

Who follows you and who you follow on social media is completely in your hands.

You have total control over who has access to you on social media and what you see. And you should curate and edit as necessary.

I recently did a social media follower cleanse/purge – I do

National Paralegal Day is October 23, a day that honors the work of paralegals and legal assistants in law offices throughout the United States.

Why does it matter to you?

You need paralegals.

And you should create a social media post thanking your paralegals as well as do something internally to show your gratitude.

Appreciation

In this video, I discuss the two things business professionals need to do on LinkedIn today.

What are they?

  1. Customize your profile URL.
  2. Upload an image in the cover image field.

Both of these are essential to optimizing your profile in today’s business world.

Learn more in the video and below:

Setting Up Your

I see so many people post content on social media that is self-promotional and all about themselves. Here’s why that’s a big mistake and a more effective alternative approach.

Supporting and promoting others – such as your colleagues, former colleagues, clients, referrals, mentors and peers is easy and well worth the time and effort.

Your

My last LinkedIn post went viral(!). At the time of me publishing this post it had 700,000 views and nearly 8,000 likes. I also had 3,500 new LinkedIn connection requests as a fault of the post’s visibility. Wow right!?

Here’s why it went viral.

  • I keep saying that you should tell personal stories on LinkedIn.

Do you have a shortage of content for your LinkedIn Company Page? Well you shouldn’t. Because as Air Supply says, you can really make content out of nothing at all.

Okay so maybe that’s not the actual way the song goes, but what I mean is that you already have so many assets that

Time is money and that’s one of the main reasons you should reuse and repurpose your content.

I delved into this issue at my repurposing content webinar yesterday and provided tips on how you can make your content work harder and smarter for you.

I have so much content in my archives and I try

There may come a time when you will want a copy of your LinkedIn posts, articles, contacts, recommendations and other important information that is housed on the LinkedIn platform.

The good news is that it’s not hard to download the data.

I recommend you do this from time to time.

For starters it’s a great