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Eight Ways to Make Sure Your Marketing Efforts Don’t Feel Like Groundhog Day

By Stefanie M. Marrone on February 2, 2023
Posted in Business Development, Client Development, Law firms, Legal marketing, LinkedIn, Personal Branding
Make Sure Your Marketing Efforts Don't Feel Like Groundhog Day

Well, it’s Groundhog Day… again and Punxsutawney Phil has spoken: Six more weeks of winter await us.

Groundhog Day comes from a German legend that if a furry rodent sees…

The Secret Sauce to Go Viral on LinkedIn

By Stefanie M. Marrone on February 1, 2023
Posted in LinkedIn, Social Media
How to go viral on Linkedin

Going viral on LinkedIn doesn’t happen often but it can. Going viral on LinkedIn is a combination of creating value-added content, regularly posting, having a content strategy, being engaged…

How the Legal Industry Can Effectively Use Chat GPT in Content Creation Efforts

By Stefanie M. Marrone on January 25, 2023
Posted in Content Marketing, Personal Branding, Personal Development, Social Media
AI and the rise of Chat GPT

37 seconds. That’s how quickly Chat GPT drafted this sample blog post for me in my YouTube video. I don’t plan on using it but I wanted to see how

…

How to Build a Strong LinkedIn Personal Brand

By Stefanie M. Marrone on January 18, 2023
Posted in LinkedIn, Personal Branding, Social Media
How to build a strong personal brand on social

When is the right time to make LinkedIn part of your personal branding and marketing strategy? Yesterday. But the next best time is today or this week.

And it’s never…

How to How to Turn Your Tweets Into LinkedIn and Instagram Social Media Graphic Posts

By Stefanie M. Marrone on January 17, 2023
Posted in Content Marketing, Evergreen Content, Instagram, LinkedIn, Personal Branding, Social Media
Twitter Card Social Media Idea

Here’s an easy social media tip – turn your tweets into custom social media posts for LinkedIn and Instagram to stand out and repurpose your content.

Repurposing content is a…

Seven Ways to Reignite Your Marketing Efforts in 2023

By Stefanie M. Marrone on January 5, 2023
Posted in Legal marketing, Marketing
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it’s just not enough to be the very best at what you do to keep bringing in new business and to stay top of mind with clients, prospects and referrals.…

Effective Marketing and Business Development Strategies for Small and Mid-sized Law Firms

By Stefanie M. Marrone on January 5, 2023
Posted in Law firms, Legal marketing
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Small and mid-size law firms have a unique place in today’s legal industry ecosystem, including being able to provide a more intimate experience to their clients by bringing specific expertise…

Eight Ways to Actually Achieve Your Goals

By Stefanie M. Marrone on December 28, 2022
Posted in Motivation, Personal Branding, Personal Development
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Accomplishing our goals involves setting clear and specific objectives, making a plan to achieve them and taking action towards completing the tasks that are necessary to reach our desired outcome.…

How to More Effectively Reuse and Repurpose Your Existing Content Resources

By Stefanie M. Marrone on December 27, 2022
Posted in Content Marketing, LinkedIn, Marketing, Social Media
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Here’s an idea – why should you reinvent the content wheel when you don’t have to? Especially when time is money.

I have so much content in my archives and…

How to Unplug From Work During the Holidays

By Stefanie M. Marrone on December 23, 2022
Posted in Personal Branding, Personal Development
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It can be challenging to fully unplug from work during the holidays, especially if you have a lot of responsibilities or if you run your own business.

But taking a …

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Stefanie Marrone advises law firms (of all sizes), professional service firms, legal tech and B2B companies, professional associations and individuals on the full range of marketing and business development consulting services

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