Helen Burness is truly a woman who wows, and I am so excited to feature her in this series. I met her – where else? – on LinkedIn! I am such a fan of her posts on every social media channel and so thankful that social brought us together from across the pond.

After many years at the forefront of change in legal, she set Saltmarsh Marketing to champion innovative founders and businesses in legal to give them a powerfully recognisable voice. Her work involves crafting strategies and plans, developing distinctive brands, creating memorable campaigns, building stand-out websites and harnessing the power of social media on the company, the founder and team level.

Helen is also CMO of She Breaks the Law, a global community of women change makers who are passionate about the power of innovation and collaboration.

You can follow Helen on social media on LinkedIn, Twitter, Instagram and TikTok (Helenloves80s).

Learn more about Helen.

Pam Tobias has more than 15 years of legal marketing experience, with a focus on CRM and other marketing technologies. For the last 15 years, she has focused specifically on LexisNexis InterAction, working with business development, events, communications and other teams to align the database for business planning, key account management and other vital marketing, business development and firm initiatives. She also specializes in repositioning misunderstood (or failed) systems working closely with marketing, business development and IT.

As a Client Advisor at LexisNexis, she focuses on helping clients be successful with
their marketing and business development initiatives by integrating technology into growth strategies and everyday business processes.

Learn more about Pam in this Women Who Wow profile.