This is not the year to take a break from social media during the summer. Even under the best circumstances, it’s incredibly important to ensure your current clients are happy and that you are consistently generating new sources of leads and referrals. This is the time to focus on your ongoing business development and branding efforts.

Here are 25 ideas on how to do that for lawyers and professionals of all levels and firm sizes, which now involves shifting your strategy from in-person networking and client entertaining to having a strong online presence and thought leadership platform.

Thank you to JD Supra and Adrian Lürssen (the brilliant word Jedi) for encouraging me to write this article.