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Eight Ways to Make Sure Your Marketing Efforts Don’t Feel Like Groundhog Day

By Stefanie M. Marrone on February 2, 2023
Posted in Business Development, Client Development, Law firms, Legal marketing, LinkedIn, Personal Branding
Make Sure Your Marketing Efforts Don't Feel Like Groundhog Day

Well, it’s Groundhog Day… again and Punxsutawney Phil has spoken: Six more weeks of winter await us.

Groundhog Day comes from a German legend that if a furry rodent sees…

Seven Ways to Reignite Your Marketing Efforts in 2023

By Stefanie M. Marrone on January 5, 2023
Posted in Legal marketing, Marketing
2

it’s just not enough to be the very best at what you do to keep bringing in new business and to stay top of mind with clients, prospects and referrals.…

How to Create a Client-Centric Annual Review

By Stefanie M. Marrone on December 29, 2022
Posted in Client Development, Content Marketing
Client Centric Year in Review

Here’s a content idea to engage with your clients and prospects this time of year – send them a client-focused year-in-review email.

An effective year-in-review email strengthens confidence in your…

How to More Effectively Reuse and Repurpose Your Existing Content Resources

By Stefanie M. Marrone on December 27, 2022
Posted in Content Marketing, LinkedIn, Marketing, Social Media
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Here’s an idea – why should you reinvent the content wheel when you don’t have to? Especially when time is money.

I have so much content in my archives and…

How to Unplug From Work During the Holidays

By Stefanie M. Marrone on December 23, 2022
Posted in Personal Branding, Personal Development
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It can be challenging to fully unplug from work during the holidays, especially if you have a lot of responsibilities or if you run your own business.

But taking a …

Six Ways to Effectively Use Your Holiday Downtime to Build Your Personal Brand

By Stefanie M. Marrone on December 22, 2022
Posted in Personal Branding, Personal Development, Social Media
Me and Scarlett

The next week and a half of downtime during the holidays is a gift to spend with family, friends and your pets but also to focus on YOU!

Here are…

12 Marketing Actions to Take During Downtime

By Stefanie M. Marrone on December 18, 2022
Posted in Business Development, Career Development
Marketing Actions to Take During Downtime

The end of the year is approaching but you shouldn’t take a break from marketing yourself and your business. In fact, there is so much opportunity to stand out as…

Upcoming Webinar – How to Use Marketing Technology to Build Your Brand and Business in 2023 and Beyond

By Stefanie M. Marrone on November 30, 2022
Posted in Events, Legal marketing, Marketing
How to Use Marketing Technology to Build Your Brand and Business (1)

Join Chris Fritsch and Stefanie Marrone on January 10 at 12:30pm EST for a webinar on the top areas in marketing technology for professional service firms and how you can…

Seven Ways to More Effectively Use Your Downtime to Build Your Brand

By Stefanie M. Marrone on November 22, 2022
Posted in Branding, Holiday Card, Social Media
Six Ways to More Effectively Use Your Downtime to Build Your Brand

The long Thanksgiving weekend is a great time to focus your brand and business.

Of course take time to be with your family, but when you need a break from…

How to Create an Industry Survey and Resulting White Paper

By Stefanie M. Marrone on November 8, 2022
Posted in Content Marketing, Evergreen Content
content idea create an industry survey

An effective but not often enough used way to raise your profile and enhance your industry stature in your niche is to publish insightful and valuable content. One of the…

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Stefanie Marrone advises law firms (of all sizes), professional service firms, legal tech and B2B companies, professional associations and individuals on the full range of marketing and business development consulting services

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