You have a great meeting. A promising call. Maybe even a referral conversation that seems like it could go somewhere. And then… nothing.
This is where a lot of professionals
You have a great meeting. A promising call. Maybe even a referral conversation that seems like it could go somewhere. And then… nothing.
This is where a lot of professionals…
In most law firms, if you work in marketing, business development, recruiting or operations, you’re seen as the person who gets things done. You handle the details, manage the timelines…
You spent weeks or months planning the event. You invited the right people, chose a strong format and created the kind of setting where real conversations could happen. Maybe it…
If you’re a law firm marketer or business development professional, you’re probably already using LinkedIn. But are you actually using Sales Navigator in a way that helps you find leads…
Your bio is one of the most overlooked yet powerful tools in your professional toolbox. It’s often the first thing someone sees when they look you up online. It lives on your firm website. It shows up in pitch materials. It’s linked in speaking engagements and event write-ups. It’s also usually the top result when someone Googles you. And yet, so many lawyers treat it as an afterthought.…
Industry involvement is one of the most useful things you can do as an associate to start building a name for yourself. It helps you stay informed, meet people and…
Becoming a partner at a law firm is a huge milestone. You’ve put in the hours, delivered excellent work and earned the trust of your colleagues. But now that you’ve…
So you just joined a law firm after a long and successful career in the public sector or in-house. Maybe you were a general counsel, a senior government official or…
I was honored (and excited) to be invited to LinkedIn’s mastermind class, an invite-only training program for select professionals who are active on the platform. It was filled with behind-the-scenes…
Like a lot of legal marketers, I was curious about how AI could actually help me with my day-to-day work. Not the hype. Just the real stuff: writing, research, planning, staying ahead. What I found is that it’s not a magic solution, but it’s a useful tool when applied in the right ways.…