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Why You Should Make Time to Market Yourself

By Stefanie M. Marrone on March 6, 2023
Posted in Marketing, Personal Branding
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It is so important to market yourself consistently, but we often put ourselves last on the list to do the things we need to do for our own businesses because…

Eight Ways to Make Sure Your Marketing Efforts Don’t Feel Like Groundhog Day

By Stefanie M. Marrone on February 2, 2023
Posted in Business Development, Client Development, Law firms, Legal marketing, LinkedIn, Personal Branding
Make Sure Your Marketing Efforts Don't Feel Like Groundhog Day

Well, it’s Groundhog Day… again and Punxsutawney Phil has spoken: Six more weeks of winter await us.

Groundhog Day comes from a German legend that if a furry rodent sees…

Seven Ways to Reignite Your Marketing Efforts in 2023

By Stefanie M. Marrone on January 5, 2023
Posted in Legal marketing, Marketing
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it’s just not enough to be the very best at what you do to keep bringing in new business and to stay top of mind with clients, prospects and referrals.…

Effective Marketing and Business Development Strategies for Small and Mid-sized Law Firms

By Stefanie M. Marrone on January 5, 2023
Posted in Law firms, Legal marketing
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Small and mid-size law firms have a unique place in today’s legal industry ecosystem, including being able to provide a more intimate experience to their clients by bringing specific expertise…

How to Create a Client-Centric Annual Review

By Stefanie M. Marrone on December 29, 2022
Posted in Client Development, Content Marketing
Client Centric Year in Review

Here’s a content idea to engage with your clients and prospects this time of year – send them a client-focused year-in-review email.

An effective year-in-review email strengthens confidence in your…

How Much of Yourself Is Okay to Share on Social Media?

By Stefanie M. Marrone on December 5, 2022
Posted in Personal Branding, Personal Development, Women Who Wow
Stefanie Marrone Branding

One of the things that I struggled with when I was building my brand on social (and I think many of you also do as well) is how much of…

Upcoming Webinar – How to Use Marketing Technology to Build Your Brand and Business in 2023 and Beyond

By Stefanie M. Marrone on November 30, 2022
Posted in Events, Legal marketing, Marketing
How to Use Marketing Technology to Build Your Brand and Business (1)

Join Chris Fritsch and Stefanie Marrone on January 10 at 12:30pm EST for a webinar on the top areas in marketing technology for professional service firms and how you can…

LinkedIn Company Page Master Class

Upcoming Webinar – LinkedIn Company Page Master Class

By Stefanie M. Marrone on November 15, 2022
Posted in LinkedIn, Social Media

Join me for a free webinar on November 30 on creating stronger content on and bringing more followers to your LinkedIn company page.

Your LinkedIn company page gives you a…

Why You Need to Focus on Building Your Personal Brand Today

By Stefanie M. Marrone on November 1, 2022
Posted in Branding, Personal Branding
Branding yourself helps you stay top of mind with the people who can refer work to you, hire you and recommend you for opportunities. It's simply not enough to be great at what you do in a saturated field. 

Years ago when I worked at a certain law firm, it was frowned upon for employees to speak at conferences (or even attend them), post original content on LinkedIn, write…

Seven Ways to Build a Stronger LinkedIn Network

By Stefanie M. Marrone on October 17, 2022
Posted in LinkedIn, Social Media
Increase your linkedIn network

How many LinkedIn connections do you have?

If you are mid- to senior-level in your career, you should have more than 500 LinkedIn followers/connections. If you don’t, you aren’t truly…

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Stefanie Marrone advises law firms (of all sizes), professional service firms, legal tech and B2B companies, professional associations and individuals on the full range of marketing and business development consulting services

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