Many lawyers and business professionals tell me they aren’t sure where to start with business development. They picture themselves giving big presentations, walking into a room with a polished elevator
Many lawyers and business professionals tell me they aren’t sure where to start with business development. They picture themselves giving big presentations, walking into a room with a polished elevator…
September always feels like a turning point. Summer distractions fade, people settle back into routines and work picks up again. It’s easier to get someone on the phone, to schedule…
There’s something about fall that feels like a fresh start. Summer distractions fade, people settle back into routines and clients start thinking about what’s next. For lawyers, this is one…
Business development makes many lawyers uneasy. Approaching new potential clients, asking for meetings or talking about your services can feel awkward and intimidating. Many worry about coming across as pushy or unprepared. That nervousness doesn’t mean you lack skill or talent. More often, it means no one has shown you how to approach business development in a way that fits your style and feels natural.…
Business development isn’t an exact science. Still, many lawyers and professionals approach it like a checklist. They create a plan, send a few outreach emails, follow up and expect results…
I talk to a lot of lawyers who want to be more active on LinkedIn but aren’t sure where to begin. They worry about what to say, whether anyone is…
Getting quoted in the media helps build credibility and reinforce your expertise. It puts your name in trusted publications, often in front of people you want to reach but aren’t…
Many associates put off business development. They think it comes later, once they’ve made partner or have a book of business to grow.
But waiting means missing opportunities.
Business development…
For a long time, personal branding felt like something reserved for influencers, entrepreneurs or marketing professionals. It didn’t feel like something lawyers needed to think about, especially those in big…
For a long time, I thought business development meant asking for work. Making the pitch. Selling yourself. Trying to convince someone to say yes.
It felt uncomfortable. Forced. Like something…