Every year, lawyers across the country receive recognition from Chambers, Super Lawyers, Legal 500, Best Lawyers and other legal guides. These rankings represent years of hard work, strong client relationships
Beyond the Rankings: How Lawyers Can Get More Value From Their Chambers Rankings
Every year, law firms devote enormous amounts of time and resources to Chambers submissions and other legal guide rankings. Lawyers identify representative matters, gather references, participate in interviews and work
How Law Firms Can Actually Use Awards and Rankings for Marketing and Business Development
Law firms spend an enormous amount of time pursuing awards, rankings and recognitions. They coordinate submissions, gather references, draft matter descriptions, track deadlines and dedicate significant internal resources to the
How Small Law Firms, Boutiques and Solo Practitioners Can Get Ranked in Chambers
A lot of lawyers at boutiques, smaller firms and solo practices automatically assume Chambers rankings are reserved for giant law firms with massive marketing departments, billion-dollar clients and entire teams
Why Lawyers Should Nominate Their Clients and Prospects for Industry Awards
When people think about industry awards, the focus is usually on whether the firm or the individual lawyer is being recognized.
What tends to get overlooked is how effective awards
How to Approach Chambers Submissions More Strategically
Navigating the submission process for Chambers and Partners, a legal directory known for its rigorous evaluation of law firms and attorneys, can feel like a heavy lift for legal marketers
How Having a Strong Presence Helps Lawyers Lead in Their Markets
Law firms work in a market where clients have no shortage of options. Many firms talk about themselves in similar ways and many lawyers have backgrounds that look alike. Nearly
From Hierarchies to Networks: How Law Firms Can Become a Team of Teams
You can run a flawless matter and still lose the client. You can deliver strong legal work and still fall behind. Why? Because today’s clients expect more than legal knowledge.
How Associates Can Use Industry Involvement to Build a Stronger Network
Industry involvement is one of the most useful things you can do as an associate to start building a name for yourself. It helps you stay informed, meet people and
Smart Strategies for Lawyers to Build a Strong Book of Business
Building a book of business isn’t just about bringing in clients. It’s about taking control of your career, creating new opportunities and becoming the person people turn to when they