Have you ever been pushed out or fired from a job?
I have. It sucks, it’s unfair and it can really humble you.
The time I was pushed out of a job, everything was going great until my colleague was promoted to be my boss and then suddenly I couldn’t do anything right.
I started
There’s no doubt that as the world has changed over the past year, so has the way in which we conduct business.
That being said, the relationships on which we rely now for business leads, referrals and advice have also changed.
In some ways, it’s easier to build relationships with the help of virtual tools
Here’s an idea for you – stop posting items to social media the way you’ve been posting unless you have a clear strategy.
I find that so many individuals who are in charge of posting to social media on behalf of their companies or who post for themselves to build their brand and business get
Every conference or webinar is an opportunity to brand yourself and strengthen your professional network. Don’t be one of those people who just heads right out of an event or who half pays attention to a webinar. Be present in the moment and really immerse yourself in the experience.
Following up not too soon and
One big no-no to do on LinkedIn when creating posts is to tag a lot of people in the post who are not directly related to it.
People do this because they think that it will help certain people see the post and therefore like it. But I think it does the opposite. It can
Pivot has become my new middle name.
I’ve been hosting an ugly holiday sweater party/contest for the past 10 years. I wasn’t about to let the pandemic ruin it, so I pivoted to a virtual format.
While it wasn’t the same, and I missed seeing everyone in person, it enabled friends from all over the
There’s one month left of 2020 (thank god!). Let’s use it wisely and spend December (and beyond) building strong personal brand on LinkedIn especially since we aren’t going to the usual flurry of holiday parties.
It requires a commitment of time and effort on your part to share, comment and like posts, as well as
We almost made it through 2020. What a blur. I hope you’ve been marketing yourself and your firm as this is not the year to take a break from marketing, business development and social media.
Even under the best circumstances, it’s incredibly important to ensure your current clients are happy and that you are consistently generating new sources of leads and referrals, as well as visibility.
With the pandemic still looming over our heads and the second wave upon us, this is the time to focus on your ongoing business development and branding efforts.
Here are 25 ideas on how to do that, which involves shifting your strategy from in-person networking and client entertaining to demonstrating client-care and empathy in all you do and having a strong online presence and thought leadership platform.
Continue Reading 25 Ways to Strengthen Your Business and Brand Before 2021
Here are 23 tips any brand or individual can use to grow their social media presence on any channel starting today.
As many people are job hunting right now, I wanted to provide some tips on how to use LinkedIn specifically with the goal of finding career opportunities.
Now that we are no longer in-person networking for the foreseeable future, there is no better way during the pandemic to build your professional network and look for