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How to Create an Impactful and Authentic Pride Month Social Media Campaign for Your Company

By Stefanie M. Marrone on May 31, 2022
Posted in Content Marketing, Diversity & Inclusion, LinkedIn, Social Media
create an impactful and genuine Pride Month social media campaign

By Paula Edgar and Stefanie Marrone

June is Pride Month, which offers companies of all kinds a unique opportunity to celebrate, show support and raise awareness for LGBTQIA+ rights on…

Social Media Butterfly Summer Homework Assignment – Define and Create Your Content Pillars

By Stefanie M. Marrone on May 31, 2022
Posted in Content Marketing, LinkedIn, Social Media
Create your content pillars

The long weekend is over and summer is here but you’re not going to stop marketing yourself or your business. I want you to ramp it up while everyone else…

Your Summertime Marketing and Business Development Personal Marketing Plan

By Stefanie M. Marrone on May 28, 2022
Posted in Business Development, Career Development, Client Development, Content Marketing, LinkedIn, Marketing, Personal Branding, Social Media
Summer Marketing (1)

Don’t take a break from marketing yourself or your organization during the summer – in fact ramp it up!

The summer is a great time to focus on your business…

How to Become More Confident at Work

By Stefanie M. Marrone on May 27, 2022
Posted in Motivation, Personal Branding, Personal Development
How to set intentions to get what you want in life

I have a bad habit of  automatically always assuming the worst. It’s a habit I’m trying to break, but it’s difficult for me because everything that could go wrong personally …

Four Steps to Marketing Success by Deborah Farone

By Stefanie M. Marrone on May 27, 2022
Posted in Business Development, Legal marketing
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This is a guest post by the brilliant Deborah Farone. She is the former CMO of Cravath and Debevoise & Plimpton and now runs a successful marketing strategy consulting…

Webinar Replay – How to Effectively Use LinkedIn Creator Mode and LinkedIn Newsletters

By Stefanie M. Marrone on May 26, 2022
Posted in LinkedIn, Social Media
How to use LinkedIn creator mode and LinkedIn newsletters effectively

Is LinkedIn Creator Mode right for you? Are you curious about using LinkedIn newsletters?

LinkedIn newsletters can help with brand awareness, establishing subject matter authority and expertise and of course,…

How to Manage Your Social Media Presence During a Tragedy or Global Crisis

By Stefanie M. Marrone on May 25, 2022
Posted in LinkedIn, Social Media
what to post on social media when you're uncomfortable posting

I have put several social media posts and email campaigns on hold for the rest of this week for myself and for my clients.

It just doesn’t seem appropriate or…

How Peeps Reinvented Itself Through Brand Partnerships and Clever Marketing

By Stefanie M. Marrone on May 22, 2022
Posted in Branding, Marketing
Peeps

Either you love Peeps, or you don’t, but everyone knows what they are.

I buy Peeps every year, but I don’t actually eat peeps because I personally think they taste…

How to Create More Intentional Content Using Content Pillars

By Stefanie M. Marrone on May 19, 2022
Posted in Content Marketing, LinkedIn
How to create more intentional content

I used to post content on a whim whenever I had an idea. The problem with that is that sometimes my content was all over the place in terms of…

How to Effectively Keep in Touch with Your LinkedIn Connections to Grow Your Brand and Business

By Stefanie M. Marrone on May 19, 2022
Posted in Business Development, LinkedIn
Copy of Grow your network on LinkedIn

I always say that LinkedIn is like a plant that keeps growing and you have to water it in order for it to flourish.

That means not just buying a…

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Stefanie Marrone advises law firms (of all sizes), professional service firms, legal tech and B2B companies, professional associations and individuals on the full range of marketing and business development consulting services

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