Using the holidays in your social media strategy is a clever way to outshine your peers. You can demonstrate that you are a good corporate citizen and show that your firm and your lawyers have a bit of personality. Every holiday is an opportunity to do something creative and differentiating on social media (like the

I love helping people maximize social media for their branding and business development goals, and I often speak to legal marketers about social media and content at various conferences. I recently received this note from a CMO who saw me present at #LMA19, and it really touched me. It’s exactly why I do what

Of course everyone learns and thinks differently – our brains are each hard wired uniquely – different strokes for different folks.

All throughout my formative school and college years, I was a traditional note taker, writing things down with an old-fashioned pen and paper. Despite the advent of many cool tech tools designed to make


For me, writing is a way to both share helpful content and also to express what I’m feeling. It’s always been a helpful outlet for me to process something, devise solutions to deal with it and then move on from it. I’m trying to use this blog as a way to help others and to share content as well as experiences that I’ve had that you also may have had, which might resonate with you too.

The timing of publishing my mean girls article in the workplace last week was timely as I had yet another experience with one – this time in a social setting (I know many of you know this, but mean girls lurk not only in the workplace but in your personal life too).
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Women can be pretty ruthless to each other in the workplace. Backstabbing, rumor spreading, malicious talking, gossiping, purposely excluding someone from an event or meeting, taking credit for someone’s work or helping to push someone out of a job.

I bet many of you have experienced behavior such as the ones mentioned above at the hands of another woman.

I call this the dark side of working with women.

Those close to me know that I have wanted to write an article on how to recognize a mean girl at work and develop strategies to effectively manage her and succeed in spite of her undermining behavior for a long time. (As an aside, I’ve also dealt with a few “mean guys” too, but that’s for a different article.)

Today, I am lucky enough to work in an environment free of mean girls (thank goodness!), that I don’t come into contact with them from time to time, or carry with me the memory of some terrible experiences of working with some very toxic females. Learning how to navigate them is an important skill to have throughout your career.

Before I delve deeper into this topic, I want to make it very clear that are plenty of amazing, supportive women in the workforce, and I’ve been very lucky to work with a number of them. They aren’t threatened by other women, and instead they go above and beyond to help others succeed. They are true role models. This article isn’t about them. I could have written an entire series of articles about the supportive women who have mentored me throughout my career. This article is about those women in the workplace who do not have your best interests at heart, and how to protect yourself against them. It’s important to remember that while you cannot can’t change someone else, you can change your own behavior, and this article will teach you how to do just that. 
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The LMA Annual Conference is almost here and I can’t wait! I’m excited to learn new things, reunite with friends and to bring back new ideas to my firm. I’ve been thinking a lot about how I can maximize my time away from the office (missing three full work days is stressful especially when you

I recently had the opportunity to participate in an interview series with the Legal Marketing Association where they asked some of the speakers of the upcoming LMA19 conference to respond to questions on why they submitted to speak at the LMA Annual Conference, what they hope attendees will learn from their presentation, what they think are the keys for success for legal marketers today and which other sessions they are most excited to attend. Here are my responses. I’m looking forward to seeing many of you in Atlanta on April 8-10, and I hope you will join me and Jennifer Carr for our deep-dive workshop session on April 10 at 1:30pm on “Beyond Branding: Aligning Social Media Strategy With Business Development Goals.” Learn more about the session
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I can’t wait to speak at the 2019 Legal Marketing Association Annual Conference on April 10 at 1:30pm in Atlanta on “Beyond Branding: Aligning Social Media Strategy with Business Development Goals.” The conference is now less than three weeks away, and while I still have so much to do to prepare for my presentation, I

I recently heard a very inspiring story about how a client referral came from a conversation that a lawyer had with the cleaning service employee who was assigned to his floor. They had grown somewhat friendly over the course of a year through casual conversations, and it turned out that the janitor’s brother had growing