Panels often get overlooked when people think about business development. They’re usually treated as something you have to do to fill an agenda — round up a few names, give
Mastering the Art of the Follow-Up: How to Turn Events Into Real Business Development Opportunities
You spent weeks or months planning the event. You invited the right people, chose a strong format and created the kind of setting where real conversations could happen. Maybe it
How to Transform Client Events Into Powerful Business Development Tools with Measurable ROI
Client events have long been a staple of business development, but let’s face it—not every event hits the mark. You might pull together a fancy venue with great food and drinks, but is that enough to build real business connections? For firms looking to strengthen relationships, boost engagement, and ultimately drive revenue, you need more than just a good setting. To truly make an impact, your events should focus on exclusivity, delivering real value, and providing strategic networking opportunities that lead to meaningful conversations and business growth. Here’s how you can level up your client events and turn them into serious business development engines with a clear return on investment (ROI).
Elevate Your Presence: How to Maximize Your Conference Social Media Strategy
Creating compelling social media posts about your company’s or your involvement in a conference can greatly enhance networking, branding and business development opportunities. A well-crafted post not only highlights your company’s active participation in industry events but also positions you and your organization as a key player eager to engage with peers and thought leaders. Whether attending a conference or an event as an attendee, a sponsor or a speaker, each role offers unique opportunities to elevate your visibility and establish meaningful connections. Here’s how.
From Speaking to Marketing: Leveraging Your Legal Presentation for Maximum Impact
As lawyers, public speaking is often a significant part of the job, especially when sharing expertise at conferences, webinars and seminars. But why stop at the presentation you spent hours researching and creating? Every speaking engagement is an opportunity to elevate your personal brand and your firm’s presence in your industry. Here’s a roadmap on how to repurpose your legal presentations into dynamic marketing materials.
Six Reasons Why Lawyers Should Speak at Conferences and Webinars
In the legal profession, knowledge and expertise are highly valued assets. And in an increasingly competitive market, lawyers must find effective ways to establish themselves as thought leaders and trusted advisors, while staying top of mind with the people who can hire and refer work to them.
One powerful avenue for achieving this is by speaking at conferences and webinars. Speaking engagements provide lawyers with a platform to share their insights, demonstrate their expertise and build valuable connections within the legal community.
Here are six reasons why lawyers should say yes to speaking at conferences and webinars.
LinkedIn Company Page Master Class
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How to Unplug From Work During the Holidays
It can be challenging to fully unplug from work during the holidays, especially if you have a lot of responsibilities or if you run your own business.
But taking a
Three Networking Success Strategies After Attending a Webinar or Work Conference
Every conference or webinar is an opportunity to brand yourself and strengthen your professional network. Don’t be one of those people who just heads right out of an event or
Why Selecting the Right Company Swag is so Important for Your Business and Brand
I recently went to use a pen that I got at a conference from a law firm service provider. It’s my favorite pen. It writes perfectly, it never leaks, it