As we head into the long weekend, I want to stress the importance of not taking a break from marketing yourself or your organization during the summer – instead ramp
11 Ways to Build Your Brand and Business During the Summer
How to Create an Effective Social Media Post to Commemorate Fourth of July
Using holidays such as the Fourth of July is a great way to break up business content, showcase your culture and show your softer side on social media. These types
Five Steps to Grow and Nurture Your LinkedIn Presence and Network
What do LinkedIn and a plant have in common? Well, think of LinkedIn like a plant that needs care and nurturing in order to grow and flourish.
That means not
New LinkedIn Feature: How to Add a URL Link to Your Profile
Here’s a new LinkedIn feature you may not know about: You can now add an external clickable URL link in the top area/introductory section of your profile.
It’s a visible
How Law Firms Can Support Women After the Overturning of Roe v. Wade
This is a PSA to law firms to shift their messaging and pro bono efforts in the wake of the overturning of Roe v. Wade.
Boastful, self-serving social media posts
10 Easy and Effective Ways to Take Your LinkedIn Presence to the Next Level
The summer is a great time to hit the reset button on your marketing efforts and focusing on LinkedIn should be an integral part of that.
Today, LinkedIn should be
Why Storytelling is Key to Content Marketing Success Today
Each of my highest rated posts on LinkedIn have one thing in common. I shared a story in them. I used storytelling to connect with my network. I stood out
Easy Ways for Lawyers to Generate New Business
I was talking to a lawyer recently who shared with me a story I hear too often. His client’s longtime in-house legal team changed when the general counsel left his
Paula Edgar on How to Appropriately Commemorate Juneteenth in 2022
This is a guest post by Paula Edgar. Make sure to follow her on LinkedIn and visit her website for the resources she mentions in the post.
The 2022 commemoration
Quick Tips for a Better LinkedIn Profile Photo
A strong professional profile photo is one of THE most important parts of your LinkedIn profile.
Your profile picture appears in all of your LinkedIn searches and on Google, and