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The Secrets to Creating Better LinkedIn Company Page Posts

By Stefanie M. Marrone on January 11, 2023
Posted in Law firms, Legal marketing, LinkedIn, Social Media
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Most companies and law firms are posting the wrong content on their LinkedIn company pages and that’s why their engagement is so poor.

Your LinkedIn company page is so important…

How to Start the New Year on the Right Foot

By Stefanie M. Marrone on January 5, 2023
Posted in Gratitude, Motivation, Personal Development
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Happy New Year and welcome back to your overflowing inbox, long list of to-dos and guilt over the resolutions you and I have already broken!

Before you have that ninth…

Seven Ways to Reignite Your Marketing Efforts in 2023

By Stefanie M. Marrone on January 5, 2023
Posted in Legal marketing, Marketing
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It’s just not enough to be the very best at what you do to keep bringing in new business and to stay top of mind with clients, prospects and referrals.…

Effective Marketing and Business Development Strategies for Small and Mid-sized Law Firms

By Stefanie M. Marrone on January 5, 2023
Posted in Law firms, Legal marketing
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Small and mid-size law firms have a unique place in today’s legal industry ecosystem, including being able to provide a more personalized experience and a nimbler organizational structure to the…

How to Create a Client-Centric Annual Review

By Stefanie M. Marrone on December 29, 2022
Posted in Client Development, Content Marketing
Client Centric Year in Review

Here’s a content idea to engage with your clients and prospects this time of year – send them a client-focused year-in-review email.

An effective year-in-review email strengthens confidence in your…

Eight Ways to Actually Achieve Your Goals

By Stefanie M. Marrone on December 28, 2022
Posted in Motivation, Personal Branding, Personal Development
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Accomplishing our goals involves setting clear and specific objectives, making a plan to achieve them and taking action towards completing the tasks that are necessary to reach our desired outcome.…

How to More Effectively Reuse and Repurpose Your Existing Content Resources

By Stefanie M. Marrone on December 27, 2022
Posted in Content Marketing, LinkedIn, Marketing, Social Media
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Here’s an idea – why should you reinvent the content wheel when you don’t have to? Especially when time is money.

I have so much content in my archives and…

How to Unplug From Work During the Holidays

By Stefanie M. Marrone on December 23, 2022
Posted in Personal Branding, Personal Development
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It can be challenging to fully unplug from work during the holidays, especially if you have a lot of responsibilities or if you run your own business.

But taking a …

Six Ways to Effectively Use Your Holiday Downtime to Build Your Personal Brand

By Stefanie M. Marrone on December 22, 2022
Posted in Personal Branding, Personal Development, Social Media
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The next week and a half of downtime during the holidays is a gift to spend with family, friends and your pets but also to focus on YOU!

Here are…

Six Ways to Create a Personal Annual Review

By Stefanie M. Marrone on December 21, 2022
Posted in Career Development, Personal Branding, Personal Development
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Creating a personal annual review can be a helpful way to reflect on your achievements, challenges and goals over the past year and set objectives and intentions for the new…

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Stefanie Marrone advises law firms (of all sizes), professional service firms, legal tech and B2B companies, professional associations and individuals on the full range of marketing and business development consulting services

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