Once upon a time I wrote content that sounded like everyone else’s. It was dry and factual but it lacked the human aspect and it didn’t include videos or imagery.
20 Ways to Build a Stronger Content Marketing Strategy
15 Easy Ways to Build Your Brand and Business Today
If you’re ready to invest in your marketing efforts but aren’t sure where to start, focus on tactics that will have a strong impact on your brand building and business
Nine Ways to Effectively Use LinkedIn
I truly believe that every professional should be using LinkedIn every day. There is no other social media platform that enables you to quickly build and grow professional relationships, strengthen
Why Marketing Yourself Is So Important
When it comes to your own professional growth, are you taking chances on things that will help build your own brand and business? Are you saying yes to things that
10 Tips for What to Post on LinkedIn When You Aren’t Sure What to Post
People ask me all the time what to post on LinkedIn and how to do it consistently. It’s really not that hard because there is so much great content everywhere.
Easy Networking Tips That Will Work for Anyone
Last night I spoke at a New York City Bar Association program (in-person!) organized by my friend Paula Edgar (who I originally met at a NYC Bar program!). Paula asked
Why You Should Create Women’s History Month and International Women’s Day Social Media Campaign At Your Company
March is Women’s History Month and International Women’s Day is on March 8. It’s not too late to create a social media campaign to celebrate and honor the women at
Why You Should Make Time to Market Yourself
It is so important to market yourself consistently, but we often put ourselves last on the list to do the things we need to do for our own businesses because
How to Ensure Your Social Media Efforts Don’t Lag Behind Your Competitors
Does it feel like your social media efforts are lagging behind, like you’re in the prehistoric area roaming around with the dinosaurs?
Last weekend I went to the American Museum
15 Reasons Why I Love LinkedIn
In honor of Valentine’s Day, here are 15 reasons why I love LinkedIn (and why you should too!).
PS – your success on LinkedIn is totally up to you –