Public Relations

How To Not Be Tone Deaf or Inappropriate in Social Media Marketing

By Stefanie M. Marrone on March 1, 2022

Posted in Content Marketing, email marketing, LinkedIn, Marketing, Personal Branding, Public Relations, Reputation Management, Social Media

A lot of people are asking me what is appropriate to post on social media and to send out via email when it comes to marketing in light of what’s…

How to Overcome Content Paralysis and Become More Efficient and Comfortable About Producing Content

By Stefanie M. Marrone on February 17, 2022

Posted in Branding, Career Development, Content Marketing, Lead Generation, Marketing, Motivation, Networking, Personal Branding, Personal Development, Public Relations, Social Media, Women's Initiatives

I struggle with content paralysis. I know many of you do too.

I can’t tell you how many half-finished articles I have on my computer, or ideas of what could…

6 Reasons Why Law Firms Need to be on Social Media

By Stefanie M. Marrone on February 4, 2022

Posted in Blogging, Business Development, Business Referrals, Career Development, Content Marketing, Evergreen Content, Law firms, Lead Generation, Legal marketing, LinkedIn, Marketing, Motivation, Networking, Personal Branding, Public Relations, Recruiting, Social Media

What can being on social media (specifically LinkedIn) do to help law firms and their lawyers? Well for starters it can:

Showcase your firm’s expertise and increase brand awareness for

…

Why Lawyers Should Never Pay for Awards or Honors and Never List Those on Their Web Site

By Stefanie M. Marrone on January 22, 2022

Posted in Awards, Law firms, Legal Directories, Personal Branding, Public Relations, Reputation Management, Web site

I’m honored/humbled/excited/thrilled to announce that I’ve been nominated for a “lawyer of distinction” award but there’s just one problem, I’m not a lawyer!

And this is exactly why I have…

What Legal Marketers Can Learn From Peloton’s Response to Mr. Big’s Death

By Stefanie M. Marrone on December 14, 2021

Posted in Crisis communications, Public Relations

And just like that, a PR nightmare turns into a genius marketing campaign and a viral ad…

(You probably already know what happened on the Sex and the City reboot, …

End-of-Year Marketing To-Do’s to Build Your Brand and Business

By Stefanie M. Marrone on December 13, 2021

Posted in Branding, Business Development, Business Referrals, Career Development, Client Development, Content Marketing, email, email marketing, Evergreen Content, Future Leaders, hashtags, Law firms, Lead Generation, LinkedIn, Marketing, Motivation, Networking, Personal Branding, Personal Development, Public Relations, Social Media

Don’t let the last few weeks of the year go to waste when it comes to your marketing and business development efforts.

Here are a few actions you can take…

Join Me for How to Use LinkedIn for Lead Generation and Client Retention with LSSO

By Stefanie M. Marrone on December 2, 2021

Posted in Business Development, Career Development, Law firms, Legal Marketing Association, LinkedIn, Motivation, Networking, Personal Branding, Personal Development, Public Relations

Join me for a webinar on January 12 at 12pm ET with LSSO on How to Use LinkedIn for Lead Generation and Client Retention.

This program will take you through…

Register for the LinkedIn Master Class

By Stefanie M. Marrone on December 1, 2021

Posted in Branding, Business Development, Business Referrals, Career Development, Client Development, LinkedIn, Marketing, Motivation, Networking, Personal Branding, Personal Development, Public Relations, Social Media

In this program on December 21, I will take you through all of the elements of a successful LinkedIn profile and how to optimize your profile for personal branding and…