Here are a few ideas to organically grow your social media presence and followers on any social channel (only go where your clients/customers and prospects are):

  • Build an editorial calendar to map out future posts
  • Find your niche
  • Share value-added content
  • Use visuals (use canva.com to help you create posts) and create interactive content such

Here are 12 quick tips on how to use social media to build your business and brand for any size company or individuals looking to enhance their profile.

  1. Outline your goals – decide which practices, initiatives and professionals you want to promote so you can build your strategy around them.
  2. Know what your audience wants

I love to write, and I write often on my blog and JD Supra. But did you know that I write articles, blog posts, social media content, web copy, bios, practice and industry descriptions and award submissions for my clients too?

Writing takes time and I can make the process easier and more efficient for

I will be offering another virtual program on Wednesday, May 27 at 1pm ET to raise money for Feeding America, a nonprofit helping those who need food most right now. (A recorded on-demand option is also available – just note that in the comments on the registration form.)

The program will focus on how

It can be hard to come up with new content ideas especially when you are a small/ or mid-size firm. The key to social media success is to consistently post helpful content.

Here are 11 ways to take your content to the next level and fill in your social media calendar:

  1. Use visuals with every

Join me for a virtual program this Friday 5/15 at 1pm on how to take your social media graphics (and bring video, podcasts and thought leadership) to the next level using Canva and other visual tools. The best part is that none of these tools cost a lot or require graphic design skills.

I will

Video is a powerful way to communicate on social media, especially now. I’ve been experimenting with video and noticed my engagement on this type of content is much higher than when I convey the same information in other ways.

Here are four tips for producing great videos from the comforts of your home from PR