The LMA Annual Conference is almost here and I can’t wait! I’m excited to learn new things, reunite with friends and to bring back new ideas to my firm. I’ve
The Dark Side of Social Media: Why You Should Never Comment on Politics or Controversial News Online
As you all know, I am a huge believer in the power of social media – that it can amplify your brand in so many powerful and wonderful ways, and
Sometimes All You Have to Do Is Just Ask to Get What You Want – Try It!
I recently achieved two major professional successes by putting myself out there and asking for them. I know it sounds a bit, well, basic, but I felt really good about
Here’s a Sneak Peek Into my 2019 LMA Annual Conference Session in This Q&A
I recently had the opportunity to participate in an interview series with the Legal Marketing Association where they asked some of the speakers of the upcoming LMA19 conference to respond to questions on why they submitted to speak at the LMA Annual Conference, what they hope attendees will learn from their presentation, what they think are the keys for success for legal marketers today and which other sessions they are most excited to attend. Here are my responses. I’m looking forward to seeing many of you in Atlanta on April 8-10, and I hope you will join me and Jennifer Carr for our deep-dive workshop session on April 10 at 1:30pm on “Beyond Branding: Aligning Social Media Strategy With Business Development Goals.” Learn more about the session.
Why You Shouldn’t Put Off Important Items on Your Personal To-Do List Because You’re Too Busy
How many of you put off doctor’s appointments and other important items on your personal to-do list because you are just “too busy?” I’m certainly guilty of it, more times
10 Things You Should Do After Attending the 2018 LMA Annual Conference
I was lucky enough to have the opportunity to attend (and speak) at the LMA 2018 Annual Conference, which is THE largest annual meeting of legal marketing and business professionals in the industry.
If your experience was anything like mine, you learned a lot, you made many new valuable connections, you reconnected with industry friends, and you spent a lot of time in the exhibit hall talking to leading service providers about their products and technologies. You likely saw Mario Lopez and quite a few wrestlers in town for Wrestlemania in the common spaces at the Hyatt Regency, and you returned to the office with a ton of information to digest and ideas to implement, which is exciting but also quite overwhelming.