When it comes to your own professional growth, are you taking chances on things that will help build your own brand and business? Are you saying yes to things that
Why Marketing Yourself Is So Important
10 Tips for What to Post on LinkedIn When You Aren’t Sure What to Post
People ask me all the time what to post on LinkedIn and how to do it consistently. It’s really not that hard because there is so much great content everywhere.
Easy Networking Tips That Will Work for Anyone
Last night I spoke at a New York City Bar Association program (in-person!) organized by my friend Paula Edgar (who I originally met at a NYC Bar program!). Paula asked
Why You Should Make Time to Market Yourself
It is so important to market yourself consistently, but we often put ourselves last on the list to do the things we need to do for our own businesses because
15 Reasons Why I Love LinkedIn
In honor of Valentine’s Day, here are 15 reasons why I love LinkedIn (and why you should too!).
PS – your success on LinkedIn is totally up to you –
How Companies Can Create Effective Valentine’s Day Social Media Content
Valentine’s Day is almost here, and I have some ideas for how law firms, B2B companies and business professionals can create content to mark the day.
Valentine’s Day isn’t just
How to How to Turn Your Tweets Into LinkedIn and Instagram Social Media Graphic Posts
Here’s an easy social media tip – turn your tweets into custom social media posts for LinkedIn and Instagram to stand out and repurpose your content.
Repurposing content is a
Seven Ways to Reignite Your Marketing Efforts in 2023
It’s just not enough to be the very best at what you do to keep bringing in new business and to stay top of mind with clients, prospects and referrals.
Effective Marketing and Business Development Strategies for Small and Mid-sized Law Firms
Small and mid-size law firms have a unique place in today’s legal industry ecosystem, including being able to provide a more personalized experience and a nimbler organizational structure to the
How to Create a Client-Centric Annual Review
Here’s a content idea to engage with your clients and prospects this time of year – send them a client-focused year-in-review email.
An effective year-in-review email strengthens confidence in your