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15 Practical Marketing Actions to Take in August

By Stefanie M. Marrone on August 9, 2022
Posted in Content Marketing, Lead Generation, Legal marketing, Marketing, Personal Branding
Marketing yourself during the summer

August is not a time to stop marketing yourself or your business. In fact, why not focus on branding and business development when everyone else isn’t? You can use this…

Women Who Wow: Jennifer Green

By Stefanie M. Marrone on August 9, 2022
Posted in Career Development, Women Who Wow
Women Who Wow Jennifer Green

Jennifer Green is the Enterprise Sales Director for Passle (you may recognize Passle by their orange stuffed octopuses at conferences) based in Annapolis, Maryland. Jennifer, who started out in corporate

…

An Easy Way to Build Relationships and Create Content for LinkedIn

By Stefanie M. Marrone on August 8, 2022
Posted in LinkedIn, Networking, Social Media
An Easy Way to Build Relationships and Create Content for LinkedIn

Here’s a quick way to build relationships on LinkedIn and in real life – write a recommendation for someone who has done an extraordinary job for you on a project,…

A Simple Way to Build Your Brand and Business on Social Media

By Stefanie M. Marrone on July 31, 2022
Posted in Personal Branding, Social Media
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The next time you go to a conference or attend a webinar, use it to build your own brand and network.

This means you need to be actively present, meaning…

10 Ways to Raise Your Profile on LinkedIn

By Stefanie M. Marrone on July 28, 2022
Posted in LinkedIn, Social Media
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It’s hard to imagine but LinkedIn hasn’t always been a tool for us to build our brands and businesses.

In fact here’s a photo of me from then. This is…

20 Ways to Build Your Brand and Ramp up Your Personal Marketing During Downtime

By Stefanie M. Marrone on July 13, 2022
Posted in Marketing, Personal Branding, Social Media
What to do when your engagement is low

Is your engagement down on social media, email opens, webinar attendance and in your marketing efforts in general? Mine is too – don’t stress about it. It’s summer, so it’s …

Eight Effective Ways to Enhance Your Social Media Presence

By Stefanie M. Marrone on July 10, 2022
Posted in LinkedIn, Marketing, Social Media
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People often ask me how they can become stronger social media marketers both for themselves and their companies.

I always say that it’s not hard to do IF you are…

The One Marketing Tactic Law Firms and Lawyers Need to Start Doing Today

By Stefanie M. Marrone on July 6, 2022
Posted in Business Development, Business Referrals, Client Development, Content Marketing, Law firms, Lead Generation, Legal marketing, Marketing, Personal Branding, Sales Coaching
The tactic you must incorporate into your marketing strategy… publish client alerts and blog posts

The tactic law firms and lawyers must incorporate into your marketing strategy… publish client alerts and blog posts.

They are one of the most effective ways to engage with clients…

11 Ways to Build Your Brand and Business During the Summer

By Stefanie M. Marrone on July 1, 2022
Posted in Business Development, Legal marketing, Personal Branding
Here are some ideas for how you can build your brand and business during the summer

As we head into the long weekend, I want to stress the importance of not taking a break from marketing yourself or your organization during the summer – instead ramp…

Five Steps to Grow and Nurture Your LinkedIn Presence and Network

By Stefanie M. Marrone on June 28, 2022
Posted in LinkedIn, Social Media
How to grow and nurture your LinkedIn connections

What do LinkedIn and a plant have in common? Well, think of LinkedIn like a plant that needs care and nurturing in order to grow and flourish.

That means not…

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Stefanie Marrone advises law firms (of all sizes), professional service firms, legal tech and B2B companies, professional associations and individuals on the full range of marketing and business development consulting services

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