As we approach Independence Day, it’s a great time for law firms of all sizes to showcase the principles that shape our great nation. Here are some ideas for what
Seven Ways to Incorporate Evergreen Content Into Your Social Media Strategy
It’s not always easy to generate a steady stream of strong content to fill your social media editorial calendar year-round, especially for small- or mid-sized law firms, where it can
How to Use Artificial Intelligence to Easily Create Professional Headshots
AI headshots are an inexpensive and convenient technology for many individuals – you just upload photos of yourself, pay a small fee and you have headshots in a few hours without ever leaving your home. AI headshots use artificial intelligence to create a realistic composite of someone from other photos of that person. They are helpful for people who want a headshot without hiring a photographer but still want professional-looking pictures.
10 Ways to Effectively Repurpose Your Webinar Content
Webinars are one of the most effective and inexpensive marketing tactics to generate leads, promote your business and its employees, and increase conversions for professional service organizations.
Once the webinar
Here’s Why Your Company Needs a Branded Hashtag
Here’s one thing everyone needs to do on their LinkedIn company pages today.
Create and use your company hashtag.
A company hashtag is a custom hashtag that is unique to
New LinkedIn Feature: Company Pages Can Send and Receive Direct Messages
I’m excited about a new LinkedIn Company Page feature that was just rolled out globally where LinkedIn Company Pages can now direct message and send and receive messages, creating an
Eight Easy Ways to Enhance Your Social Media Presence
Companies and individuals often ask me how they can become stronger social media marketers.
I always say that it’s not hard to do IF you are committed, consistent and resourceful.
How Lawyers Can Effectively Promote Their Chambers and Other Legal Guides Rankings on Social Media
I keep seeing lawyers post on LinkedIn about their recent Chambers rankings, and while there’s nothing wrong with posts like these, especially because we like to cheer on others’ successes,
How to Create an Appropriate and Impactful Social Media Post for Memorial Day
Memorial Day is a day of remembrance for those who gave the ultimate sacrifice while serving in the American military. Yet many brands forget the serious nature of this day
11 Creative Ideas for Using LinkedIn Today
LinkedIn continues to be the most important social media channel for business development. It enables you to quickly build and grow relationships, strengthen your brand and stay top of mind