Incorporating podcast appearances into your marketing strategy is an effective way to expand your reach, build your personal brand and connect with new audiences. Being a podcast guest can be
In this installment of Women Who Wow, get to know Rebecca Edwards Hnatowski, the Senior Marketing and Business Development Manager at Williams Mullen. Rebecca helps attorneys grow relationships with
As we head into the long weekend, I want to stress the importance of not taking a break from marketing yourself or your organization during the summer – instead ramp
Memorial Day is a day of remembrance for those who gave the ultimate sacrifice while serving in the American military. Yet many brands forget the serious nature of this day
In today’s digital age, the legal industry is not exempt from the transformative influence of technology. As law firms strive to stay ahead in an increasingly competitive landscape, embracing innovative tools and strategies is crucial. One such area that is transforming how law firms are marketing themselves is artificial intelligence (AI).
Creatively repurposing podcast content offers opportunities to extend the reach, engagement and value of your podcasts.
So many companies and individuals create good content – such as podcasts – but
It’s been an unprecedented few years for law firms. A global pandemic. Shifting to a hybrid remote environment. The Great Resignation. Quiet quitting. Five generations in the workforce. The rise
LinkedIn continues to be the most important social media channel for business development. It enables you to quickly build and grow relationships, strengthen your brand and stay top of mind
Today, it’s just not enough to be the very best at what you do to keep bringing in new business and to stay top of mind with clients, prospects and
Most companies and law firms are posting the wrong content on their LinkedIn company pages and that’s why their engagement is so poor.
This is for a number of reasons.