I’ve found the key to social media success is to post content of value to your target audiences in an authentic and engaging way, to choose the right platforms for
What You Should Post on Social Media to Amplify Your Brand
How I Changed my LinkedIn Content Strategy and Achieved Personal Success
A couple of years ago I changed my LinkedIn strategy.
I almost didn’t though even though these posts generated the most likes, comments and feedback.
Why?
Because the posts showed
How to Become a Content Creator When You’re Too Busy
If you haven’t started producing regular, high-quality content on your website and social media channels, it’s time to rethink that and it’s time to do it now.
If you don’t
PSA to Law Firms – Please Don’t Capitalize “Firm” Anymore
This is my PSA to law firms re capitalizing “Firm”
Does anyone else also feel strongly that law firms shouldn’t capitalize the word “Firm” in outward facing materials particularly in
How to Format Your Content for LinkedIn for Maximum Impact
The way you format your LinkedIn posts is just as important as what you say.
You have just 1300 characters to get the attention of your audience so use it
How to Overcome Your Top Worries With Your Content Marketing Efforts
Content marketing is not one of those marketing efforts where you see immediate results. It’s a long-term investment that will likely not show ROI for some time.
In addition, if
How to Write Social Media Posts That Will Actually Be Read
Quality vs. quantity is one of the questions I get a lot about posting to social media.
I’m also asked how to write posts that will be read and seen
Giving Thanks to Lexblog for Helping Me Build This Blog
Sometimes all it takes is for someone to believe in you to push you out of your comfort zone and get you to where you’re supposed to be.
A few
Success Strategies for Reaching Your Full Potential on LinkedIn
I didn’t always have a strong LinkedIn network or presence. Just like many of you I had to start from scratch. And there was a long time where I didn’t
How to Become More Strategic (and Efficient) About What You Post on Social Media
Here’s an idea for you – stop posting items to social media the way you’ve been posting unless you have a clear strategy.
I find that so many individuals who