Companies and individuals often ask me how they can become stronger social media marketers.
I always say that it’s not hard to do IF you are committed, consistent and resourceful.
Eight Easy Ways to Enhance Your Social Media Presence
How Lawyers Can Effectively Promote Their Chambers and Other Legal Guides Rankings on Social Media
I keep seeing lawyers post on LinkedIn about their recent Chambers rankings, and while there’s nothing wrong with posts like these, especially because we like to cheer on others’ successes,
How to Make Podcast Appearances Part of Your Marketing Strategy
Incorporating podcast appearances into your marketing strategy is an effective way to expand your reach, build your personal brand and connect with new audiences. Being a podcast guest can be
Simple Ways Lawyers Can Market Themselves During the Summer
As we head into the long weekend, I want to stress the importance of not taking a break from marketing yourself or your organization during the summer – instead ramp
How to Create an Appropriate and Impactful Social Media Post for Memorial Day
Memorial Day is a day of remembrance for those who gave the ultimate sacrifice while serving in the American military. Yet many brands forget the serious nature of this day
10 Ways to Creatively Repurpose Your Podcast Content
Creatively repurposing podcast content offers opportunities to extend the reach, engagement and value of your podcasts.
So many companies and individuals create good content – such as podcasts – but
20 Effective Ways to Build a Stronger Personal Brand Today
Today, it’s just not enough to be the very best at what you do to keep bringing in new business and to stay top of mind with clients, prospects and
How to Create Better Content for Your LinkedIn Company Page
Most companies and law firms are posting the wrong content on their LinkedIn company pages and that’s why their engagement is so poor.
This is for a number of reasons.
How to Create a Successful Online Personal Brand Today
How do you create a successful personal brand on LinkedIn today?
Well first off, it’s about having a consistent presence online on the channels where your clients and prospects are.
Why You Should Always Be Building Your Personal Brand
You should always be building your personal brand because you never know.
Anything can happen – you could get let go, your company could falter, become a consultant or go