Photo of Stefanie M. Marrone

Stefanie M. Marrone

Subscribe to Stefanie M. Marrone's Posts

Stefanie Marrone helps law firms and legal service providers effectively tell their stories and find their unique voices. She has worked at some of the most prominent law firms in the world, developing and executing global revenue generating, business development, internal and external communications strategies, including media relations, branding, multi-channel content marketing and thought leadership campaigns. She has particular experience in helping B2B companies and their employees effectively utilize social media platforms such as LinkedIn, Twitter, Facebook and Instagram for business development, revenue generation and visibility.

Stefanie advises law firms of all sizes, professional service firms, B2B companies, recruiters and individuals on the full range of marketing and business development consulting services designed to enhance revenue, retain current clients and achieve greater brand recognition. She also serves as outsourced chief marketing officer/marketing department for small and mid-size law firms.

Over her 20-year legal marketing career, she has worked at and with a broad range of big law, mid-size and small firms, which has given her a valuable perspective of the legal industry.

Connect with her on LinkedIn, Twitter, YouTube, Instagram,  sign up for her email list and follow her latest writing on JD Supra.

Follow:Read more about Stefanie M. MarroneStefanie's Linkedin ProfileStefanie's Twitter ProfileStefanie's Facebook Profile

I am so excited to feature the next woman who wows – Purvi Sanghvi – because I have worked with her directly and know she is truly a trailblazer, an advocate for other women, a leader in her field and all-around awesome person.

Purvi is the Director of Strategic Pricing at global law firm Paul Hastings. She is responsible for creating the platform upon which pricing strategies are implemented across the firm globally. Her team oversees pricing management, develops and analyzes alternative fee arrangements, and creates budgets for complex client matters.

She is responsible for pricing strategies for the firm’s top clients, often interacting with them directly as another face of the relationship. In all of these responsibilities, she works closely with firm clients and partners to develop innovative, efficient and results-oriented solutions.

Purvi has been involved in the creation of law firm pricing strategies since 2007 and has been on the forefront of shaping how they service the legal industry.

She is a founder and board member of the Legal Value Network and a board member and fellow of the College of Law Practice Management.

Learn more about Purvi .

As the Director of Marketing for the largest CPA firm in Albany, Teal, Becker and Chiaramonte CPAs, Ali Anechiarico oversees and implements all marketing initiatives designed to grow the TBC brand and expand the reach of the firm’s portfolio of accounting, tax and advisory services.

Prior to joining TBC, Ali oversaw all marketing initiatives for a leading intellectual property law firm in Albany. She has extensive experience with professional services marketing including event planning, email marketing, advertising, branding and business development.

Ali has volunteered for many organizations and is currently President-Elect for the American Marketing Association Capital Region and on the Advisory Committee for CPAmerica.

Ali and I met several years ago through the Legal Marketing Association. She was part of the Upstate NY chapter and let’s just say there weren’t many people in it so she was looking for more people to engage with and more people to bounce ideas off of especially since she was a solo marketer. We immediately hit it off, and I was so happy to be a mentor of sorts to her. We were able to finally meet in person at a local event in New York City and then spent more time together at an LMA National Conference. I’m so glad our paths crossed.