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Why Choosing The Right Company Swag Is so Important for Your Brand and Business

By Stefanie M. Marrone on February 18, 2021
Posted in Branding, Business Development, Client Development, Marketing

This morning, I went to use a pen that I got at a conference last year (I really do miss in-person conferences) from a law firm service provider. It’s my…

Client Referral Success Story: Everyone Can Be a Potential Referral

By Stefanie M. Marrone on February 17, 2021
Posted in Business Development, Business Referrals, Client Development
Referrals

I heard a very inspiring story about how a client referral came from a series of conversations that a lawyer had with the cleaning service employee who was assigned to…

How Your Competitors Can Help Your Marketing and Business Development Efforts

By Stefanie M. Marrone on February 16, 2021
Posted in Business Development, Client Development, Social Media
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I am a big believer in checking out your competition.

It’s a smart and free way of empowering your knowledge of the industry, analyzing activities and help you identify the…

Meet LinkedIn Lawyer Superstar Frank Ramos

By Stefanie M. Marrone on February 16, 2021
Posted in LinkedIn, Personal Branding, Social Media
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I love LinkedIn for so many reasons – one of which is that I’ve gotten to know some great people and learned so much from individuals who I wouldn’t have…

20 Key Social Media Best Practices for Small- and Mid-Size Law Firms

By Stefanie M. Marrone on February 15, 2021
Posted in Facebook, Instagram, LinkedIn, Social Media, Twitter
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Being a small or mid-size law firm doesn’t put you at a disadvantage when it comes to marketing or social media. It just means you have to be a bit…

How to Accept Yourself, Embrace Your Weaknesses and Be More Successful

By Stefanie M. Marrone on February 15, 2021
Posted in Motivation, Personal Development, Wellness
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We all have faults whether we’d like to admit it or not. Not being perfect and accepting ourselves for who we are – flaws and all – isn’t easy, but…

Happy Valentine’s Day from the Social Media Butterfly

By Stefanie M. Marrone on February 14, 2021
Posted in Motivation, Personal Branding, Personal Development, Social Media
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Valentine’s Day can be a tricky holiday for some people.

It’s not just a day about romantic love. It’s a Hallmark holiday in my opinion.

Valentine’s Day can also be…

Mean Girls 101: What to Do When You Don’t Want to Gossip About Someone

By Stefanie M. Marrone on February 13, 2021
Posted in Motivation, Personal Development, Wellness
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Gossip – defined as malicious, harmful or damaging talk against another person – is wrong, no matter how you look at it.

Spreading malicious rumors not only hurts the subject…

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How to Build Your Own Brand by Commenting on Other People’s LinkedIn Posts

By Stefanie M. Marrone on February 12, 2021
Posted in LinkedIn, Personal Branding, Social Media

If you’re trying to raise your profile on LinkedIn and you’re not ready to post yourself, there’s an easy way to do it and it takes only a few minutes…

LinkedIn Made Commenting Easier

LinkedIn Makes it Easier to Comment on Posts with New Suggested Responses

By Stefanie M. Marrone on February 11, 2021
Posted in LinkedIn, Social Media

I noticed just in the past few days that LinkedIn has made it easier to comment on posts by adding quick suggested, pre-populated responses that you can click on and…

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Stefanie Marrone advises law firms (of all sizes), professional service firms, legal tech and B2B companies, professional associations and individuals on the full range of marketing and business development consulting services

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